Senior Health Marketing Analytics Strategist

The Ogilvy Group; New York (NY); On-site; USD 60,000 - 140,000; Full time

Job summary

The Ogilvy Group is seeking a Senior Analyst to join our Performance Strategy team within a leading health agency serving pharmaceutical clients. This role sits at the nexus of data, strategy, and storytelling, turning multi-source datasets into actionable performance insights that drive measurable business impact.

You will lead data extraction, cleansing, and preparation across web analytics, media platforms, and healthcare claims.

Qualifications

• 2-3 years of experience in analytics, performance strategy, or a related role (healthcare/pharma or agency experience preferred).
• Strong experience pulling, manipulating, and preparing large datasets for analysis.
• Proficiency in web analytics platforms (Google Analytics, Adobe Analytics).
• Experience with data visualization tools such as Looker, Tableau or Power BI.
• Excellent written and verbal communication skills and ability to translate data into insights.
• AI Fluency and comfort incorporating generative AI into day-to-day work.

Responsibilities

• Lead data extraction, cleansing, and preparation across web analytics, media platforms, survey/research tools, and healthcare claims datasets
• Analyze performance trends across ATUs to identify drivers, risks, and optimization opportunities
• Integrate digital engagement metrics with claims and research data to measure real-world impact
• Develop cohesive, insight-driven stories that influence client and internal strategic decision-making
• Build dashboards, executive-ready presentations, and performance reporting frameworks
• Collaborate closely with media, strategy, and client teams to ensure analytics align with business objectives
• Provide thought leadership on measurement approaches, KPIs, and performance frameworks
• Ensure data integrity, consistency, and methodological rigor across reporting streams

Skills

Analytics

SQL

Excel

Data visualization

Communication

AI fluency

Tools

Google Analytics

Adobe Analytics

Looker

Tableau

Power BI

Mintel

Kantar

MARS

IQVIA

Symphony Health

Job description

The Ogilvy Group is seeking a Senior Analyst to join our Performance Strategy team within a leading health agency serving pharmaceutical clients. This role sits at the nexus of data, strategy, and storytelling, turning multi-source datasets into actionable performance insights that drive measurable business impact.

You will lead data extraction, cleansing, and preparation across web analytics, media platforms, and healthcare claims.