Senior Marketing Analytics Associate — Growth & Retention

Good Inside; New York (NY); Hybrid; USD 125,000 - 135,000; Full time

Benefits offered by this job

Annual salary between $125k - $135k

Company Equity

Comprehensive benefits package

401k + Company match

Time off to recharge

Hybrid work environment

High‑collaboration culture

Job summary

Good Inside is looking for a Senior Associate, Marketing Analytics to enhance analytics across the marketing funnel in New York. You'll analyze performance, understand customer acquisition costs and lifetime value, and connect marketing efforts to revenue.

This hybrid role involves strategic influence, data-driven decision-making, and ownership of marketing analytics, all in a company dedicated to supporting parents as they grow resilient kids.

The ideal candidate has strong data and marketing skills, with experience in subscription-based business models, and will be instrumental in shaping marketing strategies for long-term success.

Qualifications

• 3+ years in marketing, growth, or performance analytics.
• Experience in subscription, DTC, or app‑based businesses.
• Understanding of unit economics (CAC, LTV, payback).

Responsibilities

• Own marketing analytics from first click to lifetime value.
• Partner with Growth to evaluate channels for profitability.
• Translate complex data into executive‑ready narratives.

Skills

Marketing analytics

Data analysis

SQL

Python

Dashboard creation

Attribution analysis

Tools

Snowflake

Amplitude

Segment

dbt

Omni

Job description

Good Inside is looking for a Senior Associate, Marketing Analytics to enhance analytics across the marketing funnel in New York. You'll analyze performance, understand customer acquisition costs and lifetime value, and connect marketing efforts to revenue.

This hybrid role involves strategic influence, data-driven decision-making, and ownership of marketing analytics, all in a company dedicated to supporting parents as they grow resilient kids.

The ideal candidate has strong data and marketing skills, with experience in subscription-based business models, and will be instrumental in shaping marketing strategies for long-term success.