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Benefits offered by this job
Competitive compensation with bonus eligibility
Strong benefits
Collaborative culture
Career growth opportunities
Access to cutting-edge marketing technologies
Job summary
A global professional services firm based in Nashville, TN, is seeking a Marketing Analyst to enhance data-informed marketing strategies. This mid-senior level role involves optimizing Salesforce, analyzing marketing performance, and mentoring team members. Candidates should have over 2 years in marketing technology and familiarity with tools like Salesforce Marketing Cloud and ZoomInfo. This position offers competitive compensation and the chance to work in a people-first culture with potential for career growth.
Qualifications
Minimum 2 years of experience in marketing technology or digital marketing.
Hands-on experience with Salesforce Marketing Cloud and ZoomInfo preferred.
Experience with analytics tools like Tableau or Google Analytics is a plus.
Strong understanding of email marketing best practices.
Responsibilities
Support optimization of Salesforce Account Engagement and lead management.
Build multi-touch attribution models to measure marketing performance.
Develop dashboards to analyze campaign effectiveness and customer journeys.
Train marketing team members on best practices for Salesforce automation.
Skills
Marketing technology
Marketing analytics
Salesforce Marketing Cloud
ZoomInfo
Email marketing best practices
Tableau
Power BI
Google Analytics
Job description
A global professional services firm based in Nashville, TN, is seeking a Marketing Analyst to enhance data-informed marketing strategies. This mid-senior level role involves optimizing Salesforce, analyzing marketing performance, and mentoring team members. Candidates should have over 2 years in marketing technology and familiarity with tools like Salesforce Marketing Cloud and ZoomInfo. This position offers competitive compensation and the chance to work in a people-first culture with potential for career growth.