Senior Marketing Analyst

TalentAlly; Irving (TX); On-site; USD 70,000 - 100,000; Full time

Job summary

A leading company seeks a Marketing Sr. Analyst, Business Analytics to enhance customer insights and drive platform engagement. This role focuses on providing training, analytics, and support to vendors while managing relationships to meet revenue growth objectives. Candidates should have a strong background in data analysis and customer insights, along with excellent communication skills.

Qualifications

• Minimum 2 years of experience in Customer Insights, Market Research, or Business Analysis.
• Strong knowledge of qualitative and quantitative data analytics methodologies.
• Proven experience analyzing retailer customer or POS data.

Responsibilities

• Drive adoption and usage of C-Shopper's Customer Insights platform.
• Provide guidance and best practices for platform implementation.
• Deliver insights and analytics to stakeholders.

Skills

Data Analysis

Customer Insights

Market Research

Communication

Storytelling with Data

Education

Bachelor's degree

Master's degree

Job description

1 day ago Be among the first 25 applicants Get AI-powered advice on this job and more exclusive features. With more than 13,000 stores in the U.S. and 84,000 stores globally, it is no wonder 7-Eleven, Inc. has been named an iconic brand. In addition to 7-Eleven stores, 7-Eleven, Inc. also operates and franchises Speedway, Stripes, Laredo Taco Company and Raise the Roost locations.

Since inventing the convenience industry in 1927, 7-Eleven has built a rich 96-year history filled with beloved products like Slurpee, Big Gulp and Big Bite, and fan-favorite holidays like Slurpee Day and Bring Your Own Cup Day.

Now, 7-Eleven is on a mission to contemporize the brand and redefine convenience - and we need your help.

Job Summary Marketing Sr. Analyst, Business Analytics is a subject matter expert for C-Shopper customer data insights, and the Customer Success resource for assigned Vendors subscribing to the C-Shopper Gateway platform. This role involves working directly with Vendor Users to drive usage and engagement, providing training, coaching, and support to maximize the platform's value. The professional will also coordinate meetings, deliver analytics and presentations, and help define success metrics.

Key Duties And Responsibilities

Drive adoption and usage of C-Shopper's Customer Insights platform among assigned user groups to enhance decision-making and customer retention. Manage relationships with Vendors to meet revenue growth objectives, focusing on engagement, adoption, and high-quality usage. Provide guidance, support, and best practices for platform implementation and ongoing usage. Deliver insights, case studies, and analytics to help Users present high-value findings to SEI Merchants. Partner with User groups to inform sales and marketing strategies, coaching Vendors on opportunities. Support onboarding, ongoing support, and success processes for Vendor Users. Deliver ad hoc analytics and support external projects as needed. Define metrics to measure program impact, satisfaction, usage, and growth. Build strong partnerships with client groups, develop change champions, and remove barriers to success. Conduct evaluations, gather feedback, and communicate progress to stakeholders. Continuously review market and customer trends to improve user experience and operational excellence. Present weekly updates on implementation, usage, and monetization status to leadership. Education And Experience Bachelor's degree required; Master's preferred. Minimum 2 years of experience in Customer Insights, Market Research, or Business Analysis, preferably with C-Shopper or similar platforms. Knowledge And Skills Proven experience analyzing retailer customer or POS data and deriving prescriptive actions. Strong knowledge of qualitative and quantitative data analytics methodologies. Excellent communication and storytelling skills with data. Position is not eligible for sponsorship. Note : Compensation ranges and benefits details are provided in the original job posting. Seniority level

Mid-Senior level Employment type

Full-time Job function

Technology, Information and Media

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Senior Analyst Marketing • Irving, TX, United States