Senior Market Research & Analytics Lead, US Specialty

AbbVie; Mettawa (IL); On-site; USD 150,000 - 210,000; Full time

Benefits offered by this job

Health benefits

401(k)

Paid time off

Long-term incentives

Job summary

AbbVie seeks an Associate Director of Marketing Research & Analytics for US Specialty to design, implement, manage, analyze, and effectively communicate marketing research initiatives across Hypothyroid franchises for APEX. The role partners with Brand, Medical, and external agencies to inform strategic decisions.

The candidate will derive high-impact learnings from qualitative and quantitative research, behavioral analytics, market intelligence, and internal stakeholder initiatives, influencing

Qualifications

• BA/BS degree required; advanced degree preferred.
• ~10 years of relevant marketing research and analytics experience.
• Experience in pharmaceutical industry and pharmaceutical data types.

Responsibilities

• Act as an intelligence partner, providing strategic insights and staying current on Hypothyroid franchise issues.
• Identify primary research and analytics opportunities to base decisions on robust insights.
• Lead custom research projects with supplier and stakeholder management.
• Synthesize learning across research, analytics, and market intelligence to shape strategies.
• Communicate market and customer knowledge to internal stakeholders.
• Design and execute measurement plans to assess brand programs and tactics.
• Coordinate monthly program performance assessments driving high impact actions.
• Support data strategy to ensure reliable data assets for agile analytics.
• Develop and communicate actionable insights to improve brand performance.
• Collaborate cross-functionally to leverage Brand and Market Access intelligence.
• Build strong team relationships and promote career growth.
• Promote proactive communication and psychological safety within the team.
• Present learnings confidently to all levels of the organization.
• Monitor research programs within budget and identify cost-saving opportunities.
• Ensure research activities comply with financial and ethical guidelines.

Skills

Analytical thinking

Stakeholder management

Leadership

Project management

Cross-functional collaboration

Presentation skills

Communication

Education

Bachelor's degree

Advanced degree preferred

Job description

AbbVie seeks an Associate Director of Marketing Research & Analytics for US Specialty to design, implement, manage, analyze, and effectively communicate marketing research initiatives across Hypothyroid franchises for APEX. The role partners with Brand, Medical, and external agencies to inform strategic decisions.

The candidate will derive high-impact learnings from qualitative and quantitative research, behavioral analytics, market intelligence, and internal stakeholder initiatives, influencing