Senior Manager RCM Content Production — Innovation

athenahealth; Massachusetts; On-site; USD 96,000 - 162,000; Full time

Job summary

athenahealth is seeking a Senior Manager, Content Production to lead hands‑on content creation and subject‑matter ownership for Revenue Cycle Management (RCM). This senior individual‑contributor role focuses on developing fluent RCM knowledge, shaping content strategy and producing blogs and eBooks for diverse audiences.

The role collaborates with Product, Portfolio Marketing, Brand, and Integrated Marketing in a cross‑functional organization, with opportunities to expand into Value‑Based Care

Qualifications

• 8-10 years of experience in content marketing, editorial, journalism, or professional writing roles, including substantial experience creating long‑form B2B content.
• Healthcare industry experience required; direct experience with RCM strongly preferred.
• Demonstrated success operating in a highly cross‑functional, stakeholder‑heavy, matrixed organization, coordinating input and approvals across multiple teams without direct authority.
• Exceptional writing and editing skills, with the ability to turn complex, technical, or regulated subject matter into polished, accessible content.
• A strong portfolio that includes long‑form business content such as blogs, eBooks, guides, reports, or case studies.
• Demonstrated ability to develop genuine subject‑matter expertise quickly across more than one domain, and to build productive relationships with internal experts and cross‑functional partners.
• Proven ability to flex tone, depth, and format for different audiences and specialties (e.g., Enterprise vs. Small Group, general vs. specialty‑specific).
• Working knowledge of SEO and AI search optimization practices and how they inform content planning and execution.
• Strong judgment, organization, and stakeholder communication skills.
• Ability to work independently, manage competing priorities, and produce high‑quality work in a changing environment.
• Bachelor's degree in English, journalism, marketing, communications, or a related field.

Responsibilities

• Own the RCM beat and its content roadmap within the broader editorial strategy, serving as this beat's primary owner.
• Flex into adjacent solution areas, such as Value‑Based Care and Payer, Interoperability, and Patient Experience, as needed, developing working fluency quickly enough to produce credible, well‑informed content on short notice.
• Develop deep fluency in athenahealth's RCM solutions, customer needs, market context, and go‑to‑market priorities; become the content team's trusted RCM subject‑matter owner.
• Write athenahealth’s RCM content, with a primary focus on high‑quality blogs and eBooks that support audiences across the funnel.
• Conduct interviews, review data, and perform research to develop accurate, useful, and compelling content grounded in genuine subject‑matter depth, across RCM and adjacent domains as assigned.
• Tailor content approach and voice for a variety of audiences and specialties, including Specialties, Enterprise, Small Group, and Group segments.
• Serve as a content consultant for related landing pages, emails, and webinars, helping partners maintain narrative consistency and editorial quality.
• Create clear, well‑scoped briefs for freelance writers when additional support is needed, and review their work for accuracy, quality, and alignment.

Job description

athenahealth is seeking a Senior Manager, Content Production to lead hands‑on content creation and subject‑matter ownership for Revenue Cycle Management (RCM). This senior individual‑contributor role focuses on developing fluent RCM knowledge, shaping content strategy and producing blogs and eBooks for diverse audiences.

The role collaborates with Product, Portfolio Marketing, Brand, and Integrated Marketing in a cross‑functional organization, with opportunities to expand into Value‑Based Care