Senior Manager, Loyalty Strategy

Best Buy; Minnesota; Hybrid; USD 140,000 - 170,000; Full time

Benefits offered by this job

Competitive pay

Generous employee discount

Physical and mental well-being support

Job summary

Best Buy is seeking a Senior Manager, Loyalty Strategy, Portfolio & Intake to own the strategy engine behind our membership program across all tiers, from free to Total and the co-brand card. You’ll build business cases, run intake for new ideas, and write briefs that drive enterprise prioritization.

This hybrid role requires on-site work in Richfield, MN, with Friday remote work. You’ll partner with Delivery and Go-to-Market to convert member and business needs into a build-ready portfolio and

Qualifications

• 7+ years in product management, strategy, or loyalty programs.
• Proven ability to build business cases and translate strategy into roadmaps.
• 3+ years of financial/analytical experience with data-driven decisions.
• Experience influencing senior stakeholders and prioritization.
• Bachelor’s degree or equivalent experience.

Responsibilities

• Develop membership strategy and value proposition across all tiers.
• Build business cases that size opportunity, return, and trade-offs.
• Own the program portfolio and run a stage-gated intake process.
• Write prioritized briefs and omni-channel requirements handed to Delivery.
• Direct an Associate Manager and a shared Analyst while partnering cross-functionally.

Skills

Product management

Strategy

Business management

Consulting

Loyalty/membership

Customer experience

Education

Bachelor's degree

MBA

Job description

As the Senior Manager, Loyalty Strategy, Portfolio & Intake, you will own the strategy engine behind Best Buy’s membership program, shaping what membership becomes across every tier, from free through Total and the co-brand card. Day to day, you’ll build the business cases, run the intake process for new ideas, and write the briefs that drive enterprise prioritization. A successful candidate turns member and business needs into a build-ready portfolio and partners closely with Delivery and Go-to-Market to bring it to life. If you love setting the “what and why” and influencing senior leaders, this is your role.

This role is hybrid, which means you will be required to work on site Monday through Thursday at the Best Buy corporate office in Richfield, Minnesota. You can work virtually from home or another non‑Best Buy location on Friday. The recruiter or hiring manager will provide more details during the hiring process.

What You’ll Do

• Develop membership strategy and value proposition across all tiers.
• Build business cases that size opportunity, return, and trade-offs.
• Own the program portfolio and run a deliberate, stage-gated intake process.
• Write prioritized briefs and omni-channel requirements that hand cleanly to Delivery.
• Direct an Associate Manager and a shared Analyst while partnering cross-functionally.

Basic Qualifications

• 7+ years in product management, strategy, business management, consulting, loyalty/membership, or customer experience
• Proven track record building business cases and turning strategy into roadmaps.
• 3+ years experience in strong financial and analytical skills with comfort synthesizing data into clear decisions.
• Experience influencing senior stakeholders and driving prioritization.
• Bachelor’s degree or equivalent experience.

Preferred Qualifications

• Experience in loyalty, membership, subscription, or retail programs.
• Familiarity with product, portfolio management and stage-gate intake frameworks.
• MBA or equivalent.

What’s in it for you

We’re committed to helping our people thrive at work and at home. We offer generous benefits that address your total well‑being and provide support as you need it, especially key moments in your life.

Our Benefits Include

• Competitive pay
• Generous employee discount
• Physical and mental well‑being support

Best Buy provides different types of leaves of absence (LOA) and potential pay sources to employees based on eligibility. The length of your LOA depends on your situation, where you live, your full‑time or part‑time employment status, and federal and state regulations. Intermittent or reduced‑schedule leave is also available for certain medical or family care leaves. Paid time off (vacation or PTO) is offered to full‑time and part‑time employees based on work location, employment status, salary or hourly status (exempt/non‑exempt), and years of continued or bridged service.

Certain roles, where market norms demand it, are eligible for various forms of incentive pay to drive performance and offer recognition for achieving financial and strategic results. For more information about our incentive pay plans, including eligibility, please refer to our Incentive Programs Summary.

For more information about benefits, LOA and paid time off, please refer to our Benefits Guide.

About Us

As part of the Best Buy team, you’ll help us fulfill our purpose to enrich lives through technology. We bring that to life every day by humanizing and personalizing tech solutions for every stage of life — in our stores, online and in customers’ homes. Our culture is built on deeply supporting and valuing our amazing employees who make it all possible. We’re committed to being a great place to work, where you can unlock unique career possibilities. Above all, we aim to provide a place where you can bring your full, authentic self to work now and into the future. Tomorrow works here.

Best Buy is an equal opportunity employer.

Position Type: Full time