Senior Manager, Enterprise Content Strategy & Intelligence

The Digital Asset Management Consortium, Inc.; Celebration (FL); On-site; USD 140,000 - 190,000; Full time

Job summary

Disney Experiences seeks a Manager, Product Management to lead strategy, roadmap, and execution for the enterprise content ecosystem for Disney Cruise Line. You will guide a multi-year Content Modernization program, strengthen governance, enable AI-assisted workflows, and improve content quality across web, mobile, onboard experiences, and guest communications.

You will drive alignment with Data & Analytics, define reusable content models, and establish measurement frameworks to enable

Qualifications

• Requires Bachelor's degree in Product Management, Digital Experience, or related field.
• 8+ years delivering enterprise digital platforms or data-driven products.
• 3+ years of people leadership managing Product Managers.
• Experience defining product vision, roadmaps, and outcomes.
• Knowledge of modern content management concepts and API-first architectures.
• Experience using customer insights and analytics to prioritize investments.
• Experience with enterprise content governance and localization.

Responsibilities

• Define and own vision, strategy, roadmap, and priorities for Disney Cruise Line’s enterprise content ecosystem.
• Lead multi-year Content Modernization program to create scalable platform.
• Drive product discovery and prioritization balancing innovation and business value.
• Establish governance standards including metadata, taxonomy, content lifecycle, and AI governance.
• Advance AI-enabled content capabilities like intelligent authoring and personalization.
• Partner with Data & Analytics to inform content strategy and improvements.
• Define and measure product success through relevant KPIs.
• Lead and develop a high-performing team of Product Managers and Content Specialists.
• Manage portfolio, budgets, and vendor partnerships with alignment to objectives.
• Communicate strategy, roadmap, priorities, and risks to executives.

Skills

Product management

Leadership

Strategic thinking

Stakeholder management

Data-driven decision making

Communication

Education

Bachelor's degree in related field

Master's degree (preferred)

Tools

Adobe Experience Manager

Sitecore

Contentful

RWS Tridion

Job description

Disney Experiences seeks a Manager, Product Management to lead strategy, roadmap, and execution for the enterprise content ecosystem for Disney Cruise Line. You will guide a multi-year Content Modernization program, strengthen governance, enable AI-assisted workflows, and improve content quality across web, mobile, onboard experiences, and guest communications.

You will drive alignment with Data & Analytics, define reusable content models, and establish measurement frameworks to enable