Senior Manager, Downstream Marketing (hybrid)

Stryker Corporation; BLOOMINGTON (MN); Hybrid; USD 140,000 - 235,000; Full time

Job summary

Stryker Corporation is seeking a Senior Manager for Downstream Marketing to lead a dedicated team focused on shoulder arthroplasty technologies. You will own the downstream marketing strategy, develop comprehensive plans, and drive growth through segmentation, pricing, and stakeholder engagement.

The role requires a minimum of 10 years in medical device marketing or sales, 4+ years of leadership, and experience in operating room environments.

Qualifications

• Bachelor's degree required; MBA preferred.
• Minimum 10 years of medical device sales or marketing experience.
• Minimum 4 years of people management experience.
• Experience in clinical settings, operating rooms, and orthopedic/enabling technology products.

Responsibilities

• Lead and develop the Hardware Downstream Marketing team.
• Own the downstream marketing strategy, including development, execution, and optimization of marketing plans.
• Drive market segmentation, targeting, and positioning strategies to maximize engagement and performance.
• Evaluate market dynamics and product lifecycle trends to identify pricing opportunities and adjust strategy.
• Build relationships with key opinion leaders and industry partners in collaboration with cross-functional leaders.
• Establish and monitor KPIs to measure marketing effectiveness and impact.
• Recruit, coach, and develop talent while fostering inclusion.

Skills

Marketing strategy

Team leadership

Pricing strategy

Market segmentation

Cross-functional collaboration

KPI tracking

Education

Bachelor's degree

MBA

Job description

Work Flexibility: Hybrid or Onsite The Senior Manager, Downstream Marketing will lead a marketing team focused on shoulder arthroplasty technologies by driving product and/or marketing strategies and programs consistent with overall business objectives. This highly visible role will lead and develop a team of marketing professionals which includes hiring, communicating company policies, coaching and counseling, and administering performance management as needed. This hybrid role can be based out of our Bloomington, MN or Columbia City, IN locations.

What you will do

Lead and develop the Hardware Downstream Marketing team, fostering a high-performing culture focused on collaboration, accountability, and continuous growth. Own the downstream marketing strategy, including development, execution, and optimization of comprehensive marketing plans. Drive market segmentation, targeting, and positioning strategies to maximize customer engagement and business performance. Evaluate market dynamics and product lifecycle trends to identify pricing opportunities and recommend strategic pricing adjustments. Build and maintain strong relationships with key opinion leaders, professional organizations, and industry partners in collaboration with cross-functional marketing leaders. Establish and monitor key performance metrics to measure marketing effectiveness, customer engagement, and overall business impact. Partner across functions to identify and implement innovative, high-impact solutions that influence business strategy and accelerate growth. Recruit, coach, and develop talent through performance management, feedback, succession planning, and employee development while fostering an inclusive environment that promotes personal and professional growth.

What you need

Required: Bachelor’s degree Minimum 10 years of work experience Preferred: MBA Minimum 4 years of medical device sales or marketing experience Minimum 4 years of people management experience Working experience in Clinical settings, operating room environments, and orthopedic or enabling technology products United States of America

Pay Ranges

Pay Ranges: USN: $135,600 - $225,900 USD Annual US5: $142,400 - $237,200 USD Annual View the U.S. work location and transparency guide to find the pay range for your location.

Travel Percentage

Travel Percentage: 40%

Equal Opportunity Employer

Stryker Corporation is an equal opportunity employer. Qualified applicants will receive consideration for employment without regard to race, ethnicity, color, religion, sex, gender identity, sexual orientation, national origin, disability, or protected veteran status. Stryker is an EO employer – M/F/Veteran/Disability. Stryker Corporation will not discharge or in any other manner discriminate against employees or applicants because they have inquired about, discussed, or disclosed their own pay or the pay of another employee or applicant. However, employees who have access to the compensation information of other employees or applicants as a part of their essential job functions cannot disclose the pay of other employees or applicants to individuals who do not otherwise have access to compensation information, unless the disclosure is (a) in response to a formal complaint or charge, (b) in furtherance of an investigation, proceeding, hearing, or action, including an investigation conducted by the employer, or (c) consistent with the contractor’s legal duty to furnish information.

About Stryker

Stryker is one of the world’s leading medical technology companies and, together with its customers, is driven to make healthcare better. We offer innovative products and services in Orthopaedics, Medical and Surgical, and Neurotechnology and Spine that help improve patient and hospital outcomes. We are proud to be named one of the World’s Best Workplaces! For more information, visit: www.stryker.com

Work Flexibility

Work Flexibility Remote – Role allows you to work the majority to 100% of time from an alternate workplace. These roles could have travel expectations, and you must work within the country of the job requisition location. Field-based – You can expect to regularly work a majority to 100% of time at customer facilities and has a set territory or expectation to travel within a set boundary. Almost all sales roles would likely be qualified as field-based. Onsite – Role is 100% located at a Stryker facility. Some ad hoc flexibility may be available depending on role, level, and job requirements. Manufacturing roles and any role that requires physical presence at the office would qualify under this category. Hybrid – You can expect to regularly work in both an alternate workplace and a Stryker facility. Roles that are partially remote or co-located would qualify as hybrid, and the expectation to be onsite would be defined and agreed upon by your manager/supervisor.