Senior Manager, Downstream Marketing - ENT

Stryker Corporation; Portage (MI); On-site; Confidential; Full time

Job summary

Stryker Corporation is seeking a senior marketing leader to develop and direct programs for the ENT portfolio, shaping product direction and lifecycle strategies across markets.

You will work with engineers, designers, suppliers and customers to define requirements, coordinate launches, and lead the portfolio team.

Candidates should have a Bachelor’s degree (MBA preferred), 10+ years in medical device marketing, and strong MS Office skills. Travel up to 30% is expected.

Qualifications

• Bachelor’s degree required; 10+ years of work experience.
• MBA preferred; 7+ years in medical device or marketing/sales experience.
• 4+ years of people management experience preferred.
• Ability to manage multiple projects with established timelines.
• Proficiency in Microsoft Office (Excel, Word & PowerPoint).

Responsibilities

• Develops and directs marketing programs for the ENT portfolio.
• Compiles and evaluates research on market product requirements and identifies enhancements.
• Establishes marketing strategies including product direction, advertising, pricing, budgets, and lifecycle management.
• Interfaces with engineers, designers, suppliers and customers to develop requirements.
• Prepares and coordinates product introductions and updates.
• Leads the teams responsible for portfolio strategy.
• Manages the marketing plan creation and execution.
• Drives segmentation, targeting and positioning analyses.
• Identifies pricing opportunities based on market conditions and lifecycle.
• Understand P&L and drive business outcomes.

Skills

Marketing leadership

Strategic planning

Team management

Cross-functional collaboration

Budget management

Education

Bachelor’s degree

MBA

Tools

Microsoft Office

Job description

Work Flexibility: Hybrid

What you will do:

• Develops and directs marketing programs for the ENT portfolio.
• Compiles and evaluates research on the market's product requirements and identifies enhancements to current features and functionality.
• Establishes marketing strategies, including product direction, advertising, packaging, pricing, expense budgets, profit plans, and future product development, to manage a product or product category’s life cycle.
• Interfaces with engineers, designers, suppliers and customers to develop product requirements and specifications.
• Prepares and coordinates product introductions and updates.
• Lead the teams responsible for the product or portfolio strategy.
• Responsible for the marketing plan: its creation and execution.
• Challenge team to employ appropriate segmentation, targeting and positioning methods.
• Identify opportunities to modify pricing strategy based on market conditions and product lifecycle.
• Understand P&L.
• Develop key relationships with industry/market thought leaders, organizations, and institutions, in collaboration with other marketing leaders.
• Establish metrics to determine if marketing objectives have been effective in driving customer engagement.
• Identify and implement breakthrough solutions across cross-functional teams, demonstrating business influence.
• Lead a team of professionals: develop employees, which includes hiring, communicating company policies, coaching, developing and counseling, administering performance appraisals, and enforcing company policies through appropriate disciplinary measures.
• Responsible and accountable for actions promoting an environment that fosters personal growth and development.

What you need (Required):

• Bachelor’s degree required 10+ years of work experience required.
• Preferred: MBA 7+ years of medical device or marketing/sales experience 4+ years of people management experience preferred.
• Ability to manage multiple projects while delivering on established timelines.
• Demonstrated proficiency in Microsoft Office (Excel, Word & PowerPoint).
• United States of America.

Pay Range: USN: $135,600 - $225,900 USD Annual View the U.S. work location and transparency guide to find the pay range for your location.

Travel Percentage: 30%

Stryker Corporation is an equal opportunity employer.

Qualified applicants will receive consideration for employment without regard to race, ethnicity, color, religion, sex, gender identity, sexual orientation, national origin, disability, or protected veteran status.

Stryker is an EO employer – M/F/Veteran/Disability.

Stryker Corporation will not discharge or in any other manner discriminate against employees or applicants because they have inquired about, discussed, or disclosed their own pay or the pay of another employee or applicant. However, employees who have access to the compensation information of other employees or applicants as a part of their essential job functions cannot disclose the pay of other employees or applicants to individuals who do not otherwise have access to compensation information, unless the disclosure is (a) in response to a formal complaint or charge, (b) in furtherance of an investigation, proceeding, hearing, or action, including an investigation conducted by the employer, or (c) consistent with the contractor’s legal duty to furnish information.

Stryker is one of the world’s leading medical technology companies and, together with its customers, is driven to make healthcare better.

We offer innovative products and services in Orthopaedics, Medical and Surgical, and Neurotechnology and Spine that help improve patient and hospital outcomes.

We are proud to be named one of the World’s Best Workplaces!

For more information, visit: www.stryker.com

Remote

Role allows you to work the majority to 100% of time from an alternate workplace. These roles could have travel expectations, and you must work within the country of the job requisition location.

Field-based

You can expect to regularly work a majority to 100% of time at customer facilities and has a set territory or expectation to travel within a set boundary. Almost all sales roles would likely be qualified as field-based.

Onsite

Role is 100% located at a Stryker facility. Some ad hoc flexibility may be available depending on role, level, and job requirements. Manufacturing roles and any role that requires physical presence at the office would qualify under this category.

Hybrid

You can expect to regularly work in both an alternate workplace and a Stryker facility. Roles that are partially remote or co-located would qualify as hybrid, and the expectation to be onsite would be defined and agreed upon by your manager/supervisor.