Senior Manager, Downstream Marketing (hybrid)

Stryker; BLOOMINGTON (MN); Hybrid; USD 136,000 - 237,000; Full time

Job summary

Stryker is seeking a Senior Manager, Downstream Marketing to lead a shoulder arthroplasty marketing team. The hybrid role can be based in Bloomington, MN or Columbia City, IN or fully remote for the right candidate, with travel expectations increasing for remote arrangements.

You will own the downstream marketing strategy, drive segmentation and positioning, and build strong relationships with KOLs and industry partners to maximize business impact.

Qualifications

• Bachelor's degree required.
• Minimum 10 years of work experience.
• MBA preferred.
• Minimum 4 years of medical device sales or marketing experience.
• Minimum 4 years of people management experience.
• Experience in clinical settings, operating rooms, or orthopedic/enabling technology products preferred.

Responsibilities

• Lead and develop the Hardware Downstream Marketing team with a high-performing culture.
• Own the downstream marketing strategy: develop, execute and optimize plans.
• Drive segmentation, targeting and positioning to maximize engagement and performance.
• Evaluate market dynamics and product lifecycle to identify pricing opportunities.
• Build relationships with key opinion leaders and industry partners with cross-functional leaders.
• Establish and monitor KPIs to measure marketing effectiveness and business impact.
• Partner across functions to implement high-impact solutions driving growth.
• Recruit, coach and develop talent with performance management and inclusive growth.

Skills

Leadership

Marketing strategy

Team development

Cross-functional collaboration

Strategic pricing

KOL relationship

Education

Bachelor's degree

MBA

Job description

The Senior Manager, Downstream Marketing will lead a marketing team focused on shoulder arthroplasty technologies by driving product and/or marketing strategies and programs consistent with overall business objectives. This highly visible role will lead and develop a team of marketing professionals which includes hiring, communicating company policies, coaching and counseling, and administering performance management as needed.

This hybrid role can be based out of our Bloomington, MN or Columbia City, IN locations. We are open to considering a 100% remote work arrangement for the right candidate, based on experience and qualifications. Please note that a fully remote arrangement would include an increased travel expectation.

What You Will Do

• Lead and develop the Hardware Downstream Marketing team, fostering a high-performing culture focused on collaboration, accountability, and continuous growth.
• Own the downstream marketing strategy, including development, execution, and optimization of comprehensive marketing plans.
• Drive market segmentation, targeting, and positioning strategies to maximize customer engagement and business performance.
• Evaluate market dynamics and product lifecycle trends to identify pricing opportunities and recommend strategic pricing adjustments.
• Build and maintain strong relationships with key opinion leaders, professional organizations, and industry partners in collaboration with cross-functional marketing leaders.
• Establish and monitor key performance metrics to measure marketing effectiveness, customer engagement, and overall business impact.
• Partner across functions to identify and implement innovative, high-impact solutions that influence business strategy and accelerate growth.
• Recruit, coach, and develop talent through performance management, feedback, succession planning, and employee development while fostering an inclusive environment that promotes personal and professional growth.

What You Need

Required:

• Bachelor’s degree
• Minimum 10 years of work experience

Preferred:

• MBA
• Minimum 4 years of medical device sales or marketing experience
• Minimum 4 years of people management experience
• Working experience in Clinical settings, operating room environments, and orthopedic or enabling technology products

United States of America Pay Ranges:

• USN: $135,600 - $225,900 USD Annual
• US5: $142,400 - $237,200 USD Annual

View the U.S. work location and transparency guide to find the pay range for your location.

Health benefits include: Medical and prescription drug insurance, dental insurance, vision insurance, critical illness insurance, accident insurance, hospital indemnity insurance, personalized healthcare support, wellbeing program and tobacco cessation program. Financial benefits include: Health Savings Account (HSA), Flexible Spending Accounts (FSAs), 401(k) plan, Employee Stock Purchase Plan (ESPP), basic life and AD&D insurance, and short-term disability insurance. Stryker offers innovative products and services in MedSurg, Neurotechnology, Orthopaedics and Spine that help improve patient and healthcare outcomes. Alongside its customers around the world, Stryker impacts more than 150 million patients annually. Depending on customer requirements employees and new hires in sales and field roles that require access to customer accounts as a function of the job may be required to obtain various vaccinations as an essential function of their role.