Senior Manager, Digital Product Manager

Universal Parks & Resorts

Orlando (FL)

On-site

USD 120,000 - 170,000

Full time

4 days ago
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Job summary

Universal Orlando Resort is seeking an experienced Product Manager to drive the digital and experience development across the guest journey. You will manage the full product lifecycle from strategy through delivery and implementation, partnering with IT, UX/UI, and business stakeholders.

The role emphasizes leading a team, defining a compelling product roadmap, and delivering innovative experiences across domestic sites, with a strong focus on transforming guest interactions and operational

Qualifications

  • Bachelor’s degree (or equivalent experience) required; Business, Technology, Digital Marketing, or Industrial Engineering preferred
  • Master’s degree preferred
  • 9+ years in Product Management, Digital Marketing, E-Commerce, Digital Experience Design, Industrial Engineering, Technology, or related fields

Responsibilities

  • Lead product strategy and lifecycle from planning to implementation
  • Establish product roadmap and prioritize backlog for releases
  • Collaborate with UX/UI and IT to ensure aligned experience delivery
  • Measure success of implemented enhancements and drive future planning
  • Mentor team members and drive mentorship opportunities

Skills

Product management
Leadership
Agile methodology
Stakeholder management
Strategic thinking

Education

Bachelor’s degree
Master’s degree

Job description

JOB SUMMARY:

The Digital and Experience Development team is focused on driving product strategies to evolve and enhance the Guest experience across Universal Parks & Resorts. As a Product Manager, the primary function of this role will be to manage new capabilities across the entire product lifecycle, from product strategy, planning, definition, delivery, and implementation.

MAJOR RESPONSIBILITIES:

Leadership

  • Encourage an innovative culture that fosters "outside the box" thinking
  • Drive the vision of the team in support of business needs
  • Understand and track key trends and innovations, continuously looking for opportunitites to advance the product portfolio
  • Act as product expert both internally and externally, providing learning opportunities to other Team Members and attending external industry events
  • Provide leadership, management, and coaching
  • Establish standards and best practices to maximize team performance and company advancement
  • Develop growth plans and foster individual and professional growth
  • Keep key stakeholders updated on product roadmap developments and advancements
  • Manage issues, risks, and escalations as needed to support the product team
  • Work closely with IT and other internal organizations to ensure alignment
  • Contribute to the success of the larger team by driving joint collaboration, visioning, and planning
  • Provide other Team Members with support in continued growth opportunities through shared product experiences
  • Participate and drive formal mentorship opportunities to help other Team Members improve their product skills

Product Planning

  • Establish the product roadmap and coordinate with key partners to manage product delivery and implementation timelines
  • Partner with other Digital Product Managers to ensure product dependencies and integration points are considered during roadmap and release planning
  • Establish product backlog priorities for release and sprint planning, considering new capabilities, minor enhancements, and defect fixes

Product Strategy

  • Proactively evaluate Guest experience strengths and pain points from all perspectives, to identify opportunities for new and/or improved experience delivery capabilities
  • Develop and frame up product recommendations with associated cost, value and experience analysis, to gain approval and funding for development
  • Collaborate and liaise with key business partners to establish product goals and objectives
  • Ensure product alignment with the holistic experience transformation vision
    Product Definition
  • Partner with the UXUI team to establish experience interactions and designs based on high level feature requirements
  • Drive detailed product Feature definition, including functional and non-functional requirements
  • Support product implementation across the domestic sites, capturing site specific functional requirements in partnership with on-site stakeholders

Product Delivery

  • Facilitate product backlog grooming with the Delivery scrum team
  • Define and document product user stories to enable technical design, development, and testing
  • Participate in scrum team Agile ceremonies, including sprint planning, daily-stand ups, and retrospectives

Product Implementation and Support

  • Perform product validation throughout the development cycle, to ensure alignment with functional requirements.
  • Maintain close partnership with Business Transformation to ensure that product functionality aligns with Operational and Business capabilities.
  • Represent and support the product as the ongoing subject matter expert.
  • Develop an ongoing approach for measuring the success of newly implemented experience enhancements, to enable well-informed future product planning
  • Understands and actively participates in Environmental, Health & Safety responsibilities by following established UO policy, procedures, training and team member involvement activities.
  • Performs other duties as assigned.
QUALIFICATIONS:

To perform this job successfully, an individual must be able to perform each essential duty satisfactorily. The requirements listed below are representative of the knowledge, skills, and/or abilities (KSAs) required.

  • Strong critical thinking and problem-solving skills, with an ability to understand broad concepts, identify connection points and gaps, and establish product strategies that align with the broader vision and support Guest and business strategies
  • Demonstrated analytical and technical skill set, with an ability to synthesize and analyze product-related data across an array of sources (e.g. Marketing, Consumer Insights, Industrial Engineering, etc.), to evaluate product effectiveness
  • Extremely strong communication and presentation skills, with an ability to influence senior leadership by developing and clearly framing up options, analysis and recommendations
  • Strong organizational skills with an appropriate balance of attention to detail and agility to deliver in a fast-paced environment
  • Demonstrated ability to lead collaborative, cross-functional project teams with a wide range of stakeholders and key partners
  • Experience supporting an operating environment, with a focus on ensuring that strategies are sound and viable from Business perspective.
  • Demonstrated experience leading a team, encouraging innovation, and creating a shared vision that empowers Team Members.
    Reasonable accommodation may be made to enable individuals with disabilities to perform the essential functions.
  • Consistent attendance is a job requirement.
EDUCATION:
  • Bachelor’s degree (or equivalent experience) required - Business, Technology, Digital Marketing, or Industrial Engineering preferred;
  • Master’s degree preferred.
EXPERIENCE:
  • 9+ years in Product Management, Digital Marketing, E-Commerce, Digital Experience Design, Industrial Engineering, Technology, or related fields.
  • People Management
    • Including goal setting, escalation handling, and mentorship
  • Managing the digital experience for a consumer website and/or mobile app
  • Experience with large scale transformation initiatives
  • Demonstrated ability to define and execute strategic initiatives
  • Working in an agile technology delivery program
  • Defining a customer journey and digital product roadmap
  • Product backlog management, including Feature definition, requirements, prioritization and sprint planning
  • Close partnership with a Technology Delivery team
  • Stakeholder engagement and relationship building
  • Executive communication, with the ability to influence decision making
  • Excellent analytical, written and oral communication skills, and be able to explain complex concepts both concisely and simply;
  • or equivalent combination of education and experience.

Your talent, skills and experience will be rewarded with a competitive compensation package.

Universal Orlando Resort. Here you can.

Universal Orlando is an equal opportunity employer. Universal elements and all related indicia TM & © 2026 Universal Studios. All rights reserved. EOE

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