Senior Manager, Digital Ad Ops — Hybrid & Data-Driven

HMP Global; Malvern (Chester County); Hybrid; USD 110,000 - 150,000; Full time

Job summary

HMP Global, a leading healthcare event and education company, seeks a Senior Manager, Digital Ad Ops to drive campaigns across display, video, email, and analytics. You will troubleshoot and optimize campaigns and deliver client reporting while coordinating with E-media, sales, and editorial teams.

Hybrid role with in-office Tue–Thu within 50 miles of Malvern, PA or East Windsor, NJ and remote Mon/Fri. Requirements include a Bachelor’s degree in a related field, strong Excel skills, and

Qualifications

• Bachelor's degree in related field required.
• Experience deploying high-volume digital ad campaigns.
• Experience with ad ops in an agency preferred.
• Strong Excel, data reporting and analytics skills.

Responsibilities

• Execute digital ad campaigns across display, video, email, SEM.
• Troubleshoot and optimize campaigns to meet client goals.
• Provide custom reporting to clients with insights.
• Monitor live campaigns for delivery, CPC, and conversions.
• Collaborate with E-media, sales, editorial teams.

Skills

Excel

HTML basics

SQL

Python

ETL concepts

Tableau

Data visualization

Campaign optimization

Ad operations

Communication

Driver's license

Education

Bachelor's degree in Business Management/IS/BI/CS/Data Management

Tools

HubSpot

Google Analytics

Drupal

Photoshop

Job description

HMP Global, a leading healthcare event and education company, seeks a Senior Manager, Digital Ad Ops to drive campaigns across display, video, email, and analytics. You will troubleshoot and optimize campaigns and deliver client reporting while coordinating with E-media, sales, and editorial teams.

Hybrid role with in-office Tue–Thu within 50 miles of Malvern, PA or East Windsor, NJ and remote Mon/Fri. Requirements include a Bachelor’s degree in a related field, strong Excel skills, and