Senior Manager, Consumer Operations & Omnichannel

Scorpion Therapeutics; New Jersey; Hybrid; USD 155,000 - 180,000; Full time

Job summary

Scorpion Therapeutics in New Jersey seeks a senior pharmaceutical marketing leader to orchestrate omnichannel campaigns across digital, email, web, and CRM channels.

You will partner with HCP marketing, Market Access, Patient Services, and Commercial Operations to ensure FDA-compliant promotional materials, manage MLR/PRC submissions in Veeva PromoMats, and optimize performance through data-driven insights and dashboards.

Qualifications

• Bachelor’s degree in marketing or related field.
• 5+ years in pharmaceutical/biotech marketing with omnichannel focus.
• Hands-on experience leading promotional review and MLR/PRC submissions in Veeva PromoMats.
• Experience managing external agency partners and multi-vendor timelines in regulated industry.

Responsibilities

• Serve as day-to-day lead for agency partners translating strategy into briefs and plans.
• Lead weekly agency status meetings and ensure on-time, compliant execution.
• Manage consumer marketing budget and provide reconciliations.
• Oversee Veeva PromoMats submissions and PRC/MLR governance.
• Own digital governance across web, email, CRM to ensure brand consistency.
• Develop dashboards and translate insights into actionable recommendations.
• Coordinate cross-functional teams including HCP Marketing and Market Access.

Skills

Omnichannel marketing

Agency management

Regulatory compliance knowledge

MLR/PRC submissions

Data-driven decision making

Cross-functional collaboration

Education

Bachelor’s degree in Marketing, Communications, Business, Digital Media, or related field

Tools

Veeva PromoMats

Job description

Key Responsibilities

• Serve as day-to-day lead for consumer agency partners (media, digital, CRM, analytics, creative, web), translating strategy into actionable briefs and integrated execution plans.
• Lead weekly agency status meetings; hold partners accountable for executional excellence, timeline adherence, and continuous improvement.
• Manage the consumer marketing operational budget; track spend against plan and provide financial reconciliation reporting.
• Serve as business owner for the Viaskin Peanut consumer digital ecosystem, overseeing governance and ongoing optimization of the patient website and owned channels.
• Own digital content governance across consumer channels (web, email, CRM, portal touchpoints) to ensure timely publication, regulatory compliance, and consistent brand/messaging.
• Partner with agencies to execute/optimize campaigns across search, social, display, and CRM using performance insights.
• Lead promotional review to ensure consumer-facing materials move through PRC/MLR via Veeva PromoMats on schedule.
• Maintain promotional asset library (version control, expiration tracking, archiving).
• Build/manage the PRC submission calendar; track cycle times and approval rates to improve first-pass rates.
• Own master consumer marketing campaign timeline and coordinate cross-vendor execution.
• Develop dashboards; translate insights into actionable recommendations.
• Establish/monitor A/B testing frameworks across digital touchpoints.
• Coordinate cross-functionally with HCP Marketing, Market Access, Patient Services, and Commercial Operations.
• Model and enforce compliance with FDA promotional guidelines, PhRMA Code, and DBV policies.
• Ensure timely, accurate Veeva/PromoMats documentation with audit-ready records.

Required Qualifications

• Bachelor’s degree in Marketing, Communications, Business, Digital Media, or related field.
• 5+ years in pharmaceutical/biotech marketing (omnichannel/digital focus).
• Hands-on experience leading promotional review and managing MLR/PRC submissions in Veeva PromoMats (or equivalent).
• Demonstrated experience managing external agency partners and multi-vendor campaign timelines in a regulated industry.
• Experience measuring/optimizing omnichannel campaigns; detail-oriented with strong written/verbal communication.

Preferred Qualifications

• Specialty/rare disease launch experience (pre-commercial/launch stage).
• Knowledge of pediatric health, allergy/immunology, or other specialty areas.
• SEO/SEM best practices; marketing automation/CRM-driven patient engagement.
• Familiarity with ADA/WCAG web accessibility and digital compliance.

Location/Compensation (if part of posting)

• Warren, NJ; minimum 3 days on site; 15-25% travel.
• Salary range: $155-180k.