Senior Manager, Commerce Strategy

Jobtailor

Oregon (WI)

On-site

USD 120,000 - 190,000

Full time

3 days ago

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Job summary

Jobtailor is seeking a senior commerce/retail media leader to own day-to-day strategy for accounts, crafting annual growth plans, promotional calendars, go-to-market plans and product launches.

The role partners with Advertising Managers to design multi-platform advertising strategies, ties advertising to retail fundamentals, and manages client interactions with regular performance updates and reviews. Strong analytics and leadership are essential.

Qualifications

BA or equivalent in marketing or business field.
5+ years in commerce/retail media or related leadership role.
Experience with Amazon Vendor Central and/or Seller Central.
Strong analytical skills and data-driven decision making.
Proven ability to lead client relationships and present to executives.
Willingness to travel occasionally.

Responsibilities

Own day-to-day commerce strategy for accounts, including growth plans, calendars and product launches.
Design advertising strategy with Advertising Managers across Sponsored Products/Brands/Display and DSP.
Connect advertising to retail fundamentals including catalog health, pricing, promotions, inventory and supply chain.
Manage client interactions, facilitate calls/meetings and share performance details.
Build and present monthly/quarterly reviews linking advertising and retail to outcomes.
Analyze Vendor/Seller Central and measurement data to identify growth opportunities.
Create and maintain sales and inventory forecasts, flag risks.
Support negotiations and joint planning with Amazon and other partners.
Coordinate goals with account, advertising, content, Investment and Data & Measurement teams.
Use AI-enabled tools for research and planning.
Mentor junior team members and onboard new clients/vendors.
Implement process improvements and support scalability across Commerce.
Package learnings into case studies and client-facing insights.
Contribute to the Media Strategy department and agency culture.

Skills

Commerce Strategy

Advertising Strategy

Inventory Management

Business Management

Performance Analysis

Negotiation Skills

Forecasting

Promotional Planning

Retail Operations

Critical Thinking

Problem-Solving

Communication Skills

Mentoring

Adaptability

Self-Starter

Education

BA or Equivalent in Marketing

Advertising

Business

Tools

Amazon DSP

Job description

Own day-to-day commerce strategy for accounts, including annual growth plans, promotional calendars, go-to-market plans and product launch plans
Design advertising strategy with Advertising Managers, including budget allocation, bidding and targeting across Sponsored Products, Sponsored Brands, Sponsored Display and Amazon DSP
Connect advertising to retail fundamentals including catalog and detail page health, retail readiness, pricing, promotions, inventory and supply chain
Manage daily and weekly client interactions, facilitate calls and meetings, handle requests and share performance details with next steps
Build and present monthly and quarterly business reviews tying advertising and retail performance to commercial outcomes
Analyze Amazon Vendor Central, Seller Central, consoles and measurement-platform data to identify growth opportunities and recommendations
Create and maintain sales and inventory forecasts and flag revenue or delivery risks
Support negotiations and joint business planning with Amazon and other retail partners and help resolve escalations
Coordinate client goals with account, advertising, content, Investment and Data & Measurement teams
Use AI-enabled tools for research, competitive and category analysis, planning and reporting
Mentor junior team members and help onboard new clients and vendors
Implement process improvements and support scalability initiatives across the Commerce practice
Package learnings into case studies, best practices and client-facing points of view
Contribute to the Media Strategy department and agency culture

Requirements

5+ years of relevant experience in commerce, retail media, retail operations or business management/consulting, with a proven track record of delivering results
3+ years of hands-on experience with Amazon Vendor Central and/or Seller Central
Experience with promotion planning, pricing, inventory management and retailer negotiations
Highly analytical, able to create targeted recommendations from raw data
Demonstrated ability to present to and earn the trust of senior leaders, and to build and manage relationships across client and retailer organizations
Self-starter able to manage multiple projects with very high standards
Comfortable in an ambiguous, fast-paced environment and able to adapt
Comfortable with data analysis and eager to adopt AI-enabled ways of working
Excellent problem-solving, critical thinking, written and verbal communication skills
Willingness to support and mentor team members and desire to grow as a leader
BA or equivalent with emphasis on marketing, advertising, or business
Occasional travel required

Core Competencies

Demonstrates expertise in commerce strategy, including advertising and retail performance analysis, while effectively managing client relationships and mentoring team members. Proficient in utilizing data analysis and AI-enabled tools to drive growth and implement process improvements.

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