Senior Luna Content Strategy Lead

Socket.dev; Culver City (CA); On-site; USD 104,000 - 182,000; Full time

Benefits offered by this job

Health insurance

401(k) matching

Parental leave

Job summary

Amazon Luna is seeking a Sr. Content Planning Manager in Culver City, CA to shape the gaming content strategy and translate it into actionable investments across a global Luna portfolio.

You will curate a balanced, ROI-focused catalog and drive cross-functional collaboration with finance, studios, and marketing to launch compelling content. You will analyze audience insights, forecast financial impact, and lead licensing negotiations to grow the subscription business while ensuring the portfolio

Qualifications

• Experience using data and metrics to drive improvements.
• Experience communicating results to senior leadership.
• 3+ years of hands-on experience managing content for gaming platforms, gaming subscriptions or other consumer subscriptions that are content-based.
• MBA
• Experience in Games Industry (supporting title Development, Release, and/or Live Ops)

Responsibilities

• Source new titles and opportunities for Amazon Luna - prioritized based on their customer relevance, alignment with strategy, and impact to the business.
• Evaluate and manage intake of new opportunities (across 1P / 2P / 3P publishing) to uncover innovative games that can fuel Luna’s platform growth.
• Build an optimal portfolio with a mix between genres, game sizes, audience tastes, regional relevance, and more – ensure the Luna portfolio reflects the right content mix and priorities to achieve business objectives
• Analyze audience insights / research and performance data to shape content decisions and evaluate new additions and renewals. Prioritize content based on business impact, ROI analysis, and financial forecast models.
• Work directly with Amazon internal game studios to influence slate creation, scheduling, and associated IP franchises
• Manage, monitor, and share the launch calendar using available content inventory to balance launch timing, catalog size / duration, and stakeholder readiness. Collaborate with operations, studios, and business development stakeholders to maintain rhythm of business
• Analyze performance using success frameworks leveraging KPIs and ROI to assess portfolio performance. Share performance updates at regular rhythm of business updates and reviews
• Lead cross-functional teams (finance, marketing, studios, business development) to execute subscription-focused initiatives such as negotiating licensing deals, aligning content launches with marketing campaigns, or expanding new products.

Education

MBA

Job description

Amazon Luna is seeking a Sr. Content Planning Manager in Culver City, CA to shape the gaming content strategy and translate it into actionable investments across a global Luna portfolio.

You will curate a balanced, ROI-focused catalog and drive cross-functional collaboration with finance, studios, and marketing to launch compelling content. You will analyze audience insights, forecast financial impact, and lead licensing negotiations to grow the subscription business while ensuring the portfolio