Senior Local Growth & Performance Marketing Specialist

Dwyer Franchising; United States; Remote; USD 90,000 - 120,000; Full time

Benefits offered by this job

Fully remote

Hybrid work model

Equity opportunities

Job summary

Neighborly in the United States is seeking a Sr. Local Performance Marketing Specialist to optimize franchise owners' local marketing programs and drive customer growth.

You will coach owners, monitor performance KPIs, and present pre-opening and activation plans. The role offers remote work with a hybrid model and opportunities to impact local acquisition, retention, and loyalty strategies.

Qualifications

• Bachelor's degree in Marketing or related field.
• 7+ years of marketing experience, including digital marketing, with strong analytical skills.

Responsibilities

• Integrated marketing plan tracking and coaching recommendations to franchise owners.
• Monitor, track and coach franchise business owners on their local marketing plans and programs.
• Present local marketing plans during onboarding sessions and coach owners on plan recommendations.
• Develop roll-up reporting on franchise owner participation in key programs.

Skills

Marketing experience

Digital marketing

Analytical skills

Education

Bachelor's degree in Marketing

Job description

Neighborly in the United States is seeking a Sr. Local Performance Marketing Specialist to optimize franchise owners' local marketing programs and drive customer growth.

You will coach owners, monitor performance KPIs, and present pre-opening and activation plans. The role offers remote work with a hybrid model and opportunities to impact local acquisition, retention, and loyalty strategies.