Senior Living Sales Lead: Guide Families & Move-Ins

Sunrise Senior Living Mgmt Inc; Fair Oaks (VA); On-site; USD 28,000 - 34,000; Full time

Benefits offered by this job

Medical, Dental, Vision

Retirement Savings Plans

Employee Assistance Program / Discount

Paid time off

MyFlexPay

Tuition Reimbursement

Job summary

Sunrise Senior Living is seeking an Associate Director of Sales to support the Sales & Marketing team in driving occupancy and revenue while ensuring a seamless move-in experience for new residents.

You will maintain CRM records, assist with lead follow-up, set and track sales goals, and coordinate resident assessments with clinical leadership to ensure a smooth move-in process and positive first impression of the community.

Qualifications

• 1+ year sales support or customer service experience.
• Strong phone, presentation, and communication skills.
• Highly organized with ability to manage multiple priorities.
• Detail-oriented and service-focused.
• Proficiency in Microsoft Office and CRM systems.

Responsibilities

• Maintain and update prospect records in the CRM system.
• Support lead follow-up through call-outs, call-ins, and presentations.
• Assist in setting and tracking sales goals.
• Prepare move-in paperwork and administrative files.
• Coordinate resident assessments with clinical leadership.
• Facilitate Resident Agreement signings and review move-in packets.
• Ensure suites are ready using the Suite Readiness Checklist.
• Welcome and orient residents and families on Move-In day.
• Support on-site sales and marketing events.
• Maintain ongoing communication with prospects and families.

Skills

Communication skills

Phone ability

Organization

Detail-oriented

Customer service

Tools

CRM systems

Microsoft Office

Job description

Sunrise Senior Living is seeking an Associate Director of Sales to support the Sales & Marketing team in driving occupancy and revenue while ensuring a seamless move-in experience for new residents.

You will maintain CRM records, assist with lead follow-up, set and track sales goals, and coordinate resident assessments with clinical leadership to ensure a smooth move-in process and positive first impression of the community.