Senior Living Sales Director: Growth & Relationships

Allure Lifestyle Communities; Portland (OR); On-site; USD 90,000 - 130,000; Full time

Job summary

King City Senior Village is seeking an experienced Sales Director who thrives on building relationships and exceeding occupancy goals in an independent living setting. You will own the full sales journey, conduct tours, develop partnerships with healthcare professionals, and lead marketing collaboration to generate qualified leads.

The role emphasizes hospitality, communication, and a growth-minded approach to serving older adults and their families.

Qualifications

• Proven success in consultative sales, preferably in an Independent Living environment, with a track record of meeting or exceeding goals.
• Outstanding relationship-building and networking skills.
• Excellent communication and presentation abilities.
• Strong organizational skills; ability to manage multiple priorities.
• A self-starter who thrives in a fast-paced, goal-oriented environment.
• Experience using CRM platforms and Microsoft Office.
• A genuine passion for serving older adults and their families.

Responsibilities

• Own the full sales journey—from initial inquiry to move-in.
• Meet and exceed occupancy and revenue goals through strategic sales execution.
• Conduct engaging community tours and personalized consultations.
• Build trust with prospective residents and families by understanding their needs and recommending the lifestyle that's right for them.
• Create exceptional experiences that turn prospects into enthusiastic residents.
• Develop and maintain strong referral partnerships with healthcare professionals, senior service organizations, financial planners, real estate professionals, and other community partners.
• Manage the sales pipeline using CRM tools to ensure timely follow-up and consistent communication.
• Maintain accurate prospect records and reporting.
• Monitor key sales metrics and identify opportunities to improve conversion rates.
• Execute follow-up strategies that keep prospects engaged throughout their decision-making journey.
• Plan and host engaging marketing events, educational seminars, open houses, and referral appreciation events.
• Collaborate with the marketing team to develop campaigns that increase brand awareness and generate qualified leads.
• Provide input on marketing materials, digital content, and community messaging.
• Respond promptly and professionally to all inquiries.
• Provide knowledgeable guidance on pricing, services, amenities, and lifestyle options.
• Ensure every interaction reflects our commitment to hospitality, compassion, and exceptional service.

Skills

Consultative sales

Relationship-building

Networking

Communication

Presentation skills

Organizational skills

Self-starter

CRM experience

Hospitality mindset

Serving older adults

Education

Bachelor's degree in Business/Marketing/Communications

Equivalent experience

Tools

Yardi CRM

CRM software

Microsoft Office

Job description

King City Senior Village is seeking an experienced Sales Director who thrives on building relationships and exceeding occupancy goals in an independent living setting. You will own the full sales journey, conduct tours, develop partnerships with healthcare professionals, and lead marketing collaboration to generate qualified leads.

The role emphasizes hospitality, communication, and a growth-minded approach to serving older adults and their families.