Senior Living Consultant

Ecumen; Minneapolis (MN); On-site; USD 75,000 - 90,000; Full time

Job summary

Abiitan, an Ecumen community in Minneapolis, seeks a Senior Living Consultant to partner with the management team to expand resident leads, manage outreach and events, and position Ecumen as the provider of choice.

The role coordinates with the centralized Sales and Marketing team, guides CRM-driven lead nurturing, and collaborates with site leadership to ensure smooth move-ins and occupancy growth.

Qualifications

• Bachelor's degree in related field or equivalent work experience.
• 2+ years in Sales & Marketing and/or healthcare related experience.
• Strong written and verbal communication skills.
• Proficient with Microsoft Office Suite.
• Ability to comply with safety and regulatory policies.

Responsibilities

• Lead and implement relational sales processes for the site from inquiry to reservation.
• Enter and maintain prospect information in real-time using CRM.
• Outreach to referral sources like discharge planners and senior centers.
• Complete and monitor reporting metrics; compare to budget occupancy.
• Collaborate with site leader and clinical lead through move-in.
• Participate in enterprise sales, marketing and communications meetings.
• Collaborate with enterprise team on positioning to drive occupancy.
• Stay informed on local market trends and competitors.
• Represent the site at community events to boost PR.
• Perform other duties as assigned.

Skills

Relational sales

CRM software

Communication skills

Microsoft Office

Healthcare experience

Education

Bachelor's degree in related field or equivalent work experience

Tools

CRM software

Job description

The Senior Living Consultant is responsible for partnering with the community's management team to manage ongoing relational sales development work, expanding and cultivating prospective resident leads, as well as overseeing outreach and events efforts that position Ecumen as the provider of choice. This position is responsible for the coordination and implementation of an Ecumen standard marketing and media plan to generate leads and brand awareness. This position also closely coordinates with the centralized Sales and Marketing team.

About Us

Abiitan is an Ecumen community located in the heart of the Mill City District of Downtown Minneapolis. Abiitan provides three levels of care, which fulfills our goal of being an "Age in Place" community. Independent Living-77 residences | Assisted Living-28 residences | Memory Care-20 residences. Abiitan is one block from the Mississippi River and Stone Arch Bridge, two blocks from the Guthrie Theater, and just steps away from all the cultures, arts, and events that downtown living has to offer.

Join Ecumen, a leading nonprofit senior living provider committed to advocating for older adults through exceptional housing, compassionate healthcare, and innovative services. With over 160 years of experience, we proudly rank as Minnesota's 8th largest senior living organization. Be part of a team that makes a meaningful impact, supporting our mission to serve older adults, while fostering inclusivity and belonging in everything we do.

Opportunity Details

Schedule:

• Full-Time
• Monday - Friday
• Leader on duty weekend rotation (approximately 7 weekends/year)
• Paid holidays off

Pay:

• The targeted pay range for this job is $75,000 to $90,000 annually.
• Ecumen considers a variety of factors when determining new hire pay including experience, qualifications, and, when applicable, certifications, licenses, and education.

Benefits:

• Ecumen offers a comprehensive benefits package to our full-time team members including medical, dental, vision, flexible spending and health savings accounts, life & disability insurance, paid time off benefits, a generous 6% 401(k) match, and other well-being resources. Learn more at https://www.ecumen.org/find-a-career/benefits/.

Essential Job Responsibilities

1. Leads and implements relational sales processes for the site. Ensures proper lead management and nurturing of prospects from inquiry through reservation.
2. Actively leverages a customer relationship management tool (CRM) by entering and maintaining prospect information in real-time.
3. Conducts outreach to build relationships with key referral sources such as discharge planners, county case managers, senior centers and transitional care providers.
4. Regularly completes reporting metrics and monitors to evaluate site's sales performance against budget occupancy. Collaborates with key stakeholders to implement plans to address shortfalls and challenges.
5. Partners with the site leader and clinical lead to ensure a smooth and seamless process from assessment through move-in.
6. Participates in enterprise sales, marketing and communications meetings, training and networking opportunities.
7. Provides on-going collaboration with enterprise sales, marketing and communications team on sales and marketing positioning and offerings to drive sales and reach occupancy goals.
8. Stays abreast of local market trends and competitors to position the site as competitively as possible.
9. Represents the site at community events enhancing the site's public relations.
10. Performs other duties as assigned.

Driving Requirements

Local Travel Required

Minimum Required Qualifications

• Bachelor's degree in related field or equivalent work experience
• 2+ years in Sales & Marketing and/or healthcare related experience
• Ability to communicate effectively in both verbal and written formats
• Proficient with Microsoft Office Suite
• Able to follow all safety rules, regulations, policies and procedures of the facility including but not limited to: Vulnerable Adult and Abuse Policy, HIPAA, Resident's Bill of Rights, Universal Precaution, AWAIR, OSHA, Right to know, SDS, ADA, HUD Policy and Procedures, Fair Housing laws and regulations

Preferred Qualifications

• Bachelor's degree in Sales & Marketing, Social Work or related Healthcare field
• Proficient experience with sales and marketing software including a CRM
• Experience working with Seniors

Equal Opportunity Employer/Protected Veterans/Individuals with Disabilities

This employer is required to notify all applicants of their rights pursuant to federal employment laws.

For further information, please review the Know Your Rights notice from the Department of Labor.