Senior Living Business Development Manager

Hilltop Community Resources Inc.; Grand Junction (CO); On-site; USD 40,000 - 42,000; Full time

Benefits offered by this job

Competitive Pay and Benefits

Hourly wage $29.35–$30.82

Full benefits package

Job summary

Hilltop Community Resources Inc. in Grand Junction, CO is seeking a full‑time Senior Living Sales & Marketing role. This on-site position leads market development, manages CRM, and partners with Admissions to move residents from inquiry to move‑in.

The role requires 7+ years in related fields, a valid Colorado driver’s license, and a bachelor’s degree (or equivalent). The schedule is Monday‑Friday 8a‑5p with occasional evenings/weekends, offering competitive pay and benefits.

Qualifications

• 7 years of sales, development, marketing, event, or community relations experience, preferably in senior living, healthcare, or real estate.
• Bachelor's degree could count for years of experience; or equivalent education/experience.
• Valid Colorado Driver’s License (required).

Responsibilities

• Lead senior-living market-development and sales strategy from outreach to qualified prospect handoff.
• Establish CRM, pipeline-management, referral development, and sales practices across communities.
• Support move-in progression with Admissions and program leadership.
• Develop and execute quarterly marketing plans including events and networking opportunities.
• Build and maintain relationships with referral partners.
• Track performance and adjust marketing strategies across communities.
• Coordinate tours, presentations, open houses, and related activities with admissions.
• Collaborate with Marketing to drive sales philosophy and communicate Hilltop’s offerings clearly.

Skills

Sales experience

Marketing

Relationship building

Event planning

Education

Bachelor's degree or equivalent experience

Job description

Description

Hilltop's mission is to create connection to build a community where everyone belongs. We value Relationship, Integrity, Courage, Inclusivity, Growth, and Fun.

Who We Are: At H illtop Community Resources, we are more than a multi-faceted non-profit organization that services our community. We’re a large and vibrant collection of creative and driven individuals that each play a unique and important part in what we do every day. Headquartered in beautiful Western Colorado, Hilltop is invested in the betterment of where we live, work and play. For 75 years, Hilltop has provided resources and support for a wide range of people of all ages, stages and walks of life. Our approach is rooted in our values that we weave into everything we do. We care about people and prioritize a healthy and happy workplace culture.

The Part You’ll Play: Working at Hilltop is a fantastic opportunity with lots of chances for growth, connection and team building. Hilltop values the employee experience and promotes a culture of purpose and belonging for every employee. We believe work can be fulfilling and fun. This role is no exception. An overview of this position entails…

Responsibilities

• Lead Hilltop’s senior-living market-development and sales strategy from community outreach through qualified prospect handoff.
• Establish and monitor consistent customer relationship management, pipeline-management, referral-development, and sales practices across the Senior Living Communities.
• Partner with Admissions and program leadership to support timely, transparent, and resident-centered progression from inquiry through move-in, while respecting each role’s decision-making authority and accountability.
• Develop and execute quarterly marketing plans that include regular community events, as well as participation in local events/expos & networking opportunities.
• Build and maintain relationships with referral partners.
• Track performance outcomes identified by communities. Analyze community specific trends and recommend and implement marketing adjustments
• Perform duties in collaboration with program admissions team including tours (including evenings and weekends), presentations, open houses, lunch and learns, etc.
• In collaboration with Hilltop’s Marketing Department, drives sales and marketing philosophy with the support of senior leadership.
• Maintain a thorough understanding of Hilltop’s senior living offerings, including pricing, amenities, and services.Effectively communicate this information to potential residents and families.
• Effectively manage time, priorities and projects related to sales and marketing in collaboration with senior leadership and senior living communities' teams, as appropriate.

Requirements

MoreSpecifically, In This Role We Request: This position requires some specific skills that we hope you can bring.

• 7 years of sales, development, marketing, event, community relations experience preferably in senior living, healthcare, or real estate. A bachelor's degree could count for years of experience; or equivalent combination of education and experience.
• Valid Colorado Driver’s License (required)
• De-Escalation Training (preferred)
• Hilltop’s Transportation Certification (preferred)

Background Checks

Before you join the Hilltopper Community: Connections come with care! Before you join our team, you will be required to go through some background checks and health clearances to ensure the safety and wellbeing of everyone in our community.

• Background Checks will be reran every 5 years
• Hilltop Criminal Background Check
• CBI Record Check
• Sex Offender Registry
• Driving Record
• Colorado Adult Protective Services Background Check (CAPS)
• Colorado Department of Regulatory Affairs (DORA) Check
• Department of Health and Human Services Office of Inspector General (OIG) Exclusion List
• Tuberculosis (Tb) Skin Test
• Influenza Vaccination
• Any other required vaccination

Perks and Benefits

Perks and Benefits to Sweeten the Pot:

• Competitive Pay and Benefits
• The starting wage range for this role is $29.35 to $30.82 per hour.
• Check out our full benefits package here: Hilltop Community Resources Benefits Guide
• Part-time and full-time schedules that can fit your needs.
• The schedule for this specific position is full-time Monday-Friday from 8a-5p, with occasional evenings and weekends.
• Professional and personal development opportunities for all employees
• A supportive and inclusive work environment
• Meaningful work that makes a positive impact in the community and lives of others

Equal Opportunity Employer

Driver License Equal Opportunity Employer

This employer is required to notify all applicants of their rights pursuant to federal employment laws. For further information, please review the Know Your Rights notice from the Department of Labor.

Job Details

• Posted on October 15, 2026
• Requisition #: SENIO004090

Location

• The Commons Grand Junction, CO 81506, USA
• On-site
• Full-Time

Application Deadline

This position will stop accepting applications on 10/22/26.