Senior Lifecycle Engagement Lead — AI-Powered Growth

Carrot; United States; À distance; USD 125 000 - 140 000; Plein temps

Avantages offerts par ce poste

Equity

Flexible time off

Parental leave

Healthcare benefits

Résumé du poste

United States Digital Space LLC is seeking a Senior Member Engagement Manager, Lifecycle to own end-to-end lifecycle programs across multiple health journeys. You will partner with Marketing Operations, Content, Data, and Product to design, launch, and optimize personalized communications via email, SMS, and push channels.

The role requires 7–10 years in lifecycle/marketing, CRM personalization experience, and a data-driven mindset.

Qualifications

• Bachelor’s Degree required.
• 7-10 years of professional experience in lifecycle, engagement, or marketing roles.
• Experience owning B2C lifecycle programs end-to-end: strategy, journey design, build, performance analysis, and optimization.
• Data-driven with ability to measure results and influence strategy.
• Excellent cross-functional collaboration with Marketing Operations, Content, Data, Product, and Customer Success.

Responsabilités

• Lead lifecycle experiences from concept through post-launch with Marketing Operations, Content, Data, and Product.
• Maintain and optimize lifecycle programs end-to-end across multiple journeys and channels.
• Drive engagement and retention through data analysis, hypotheses, and results communication.
• Partner with Growth & Engagement team on lifecycle strategy and AI-assisted workflows.
• Serve as lifecycle partner for product GTM releases and integrate new features into programs.

Connaissances

Lifecycle marketing

Data-driven

Cross-functional collaboration

CRM personalization

AI tooling familiarity

Formation

Bachelor’s Degree

Outils

Blueshift

Salesforce Marketing Cloud

Campaign.io

Description du poste

United States Digital Space LLC is seeking a Senior Member Engagement Manager, Lifecycle to own end-to-end lifecycle programs across multiple health journeys. You will partner with Marketing Operations, Content, Data, and Product to design, launch, and optimize personalized communications via email, SMS, and push channels.

The role requires 7–10 years in lifecycle/marketing, CRM personalization experience, and a data-driven mindset.