Senior Lifecycle & CRM Architect (Remote, Contract)

Sia-Experience; San Francisco (CA); Remote; USD 124,000 - 152,000; Full time

Job summary

Sia Experience-Marketing Advisory is seeking a Senior Lifecycle & CRM Strategy Leader for a remote contract role. You will build and optimize a coordinated customer-growth capability across domains such as domain registration, hosting, website building, and digital marketing.

The role requires 15+ years in lifecycle marketing and CRM, with senior-level advisory experience and hands-on journey design. The engagement is fully remote, 40 hours per week, with a 6-month term and potential extension.

Qualifications

• Approximately 15+ years across lifecycle marketing, CRM, retention, customer engagement, marketing automation, customer journey, or growth CRM.

Responsibilities

• Assess the end-to-end digital‑presence lifecycle and map the experience from search to expansion.
• Build the lifecycle strategy and roadmap with prioritized journeys and stages.
• Design high‑value customer journeys for onboarding, activation, education, renewal, and expansion.
• Move the first wave into delivery with journey maps, briefs, and test plans.

Skills

Lifecycle marketing

CRM strategy

Customer retention

Personalization

Data-driven decision making

Executive advisory

Job description

Sia Experience-Marketing Advisory is seeking a Senior Lifecycle & CRM Strategy Leader for a remote contract role. You will build and optimize a coordinated customer-growth capability across domains such as domain registration, hosting, website building, and digital marketing.

The role requires 15+ years in lifecycle marketing and CRM, with senior-level advisory experience and hands-on journey design. The engagement is fully remote, 40 hours per week, with a 6-month term and potential extension.