Senior Integrated Media Planner — Data-Driven Growth

Adelphi Group; Los Angeles (CA); On-site; USD 40,000 - 75,000; Full time

Job summary

OMD in Los Angeles seeks a Senior Associate, Integrated Media Planning to lead planning, implementation and tracking of media plans, activations and presentations with a strong emphasis on audio and multi‑channel media. You will develop deep knowledge of clients’ business and oversee day‑to‑day activities for assigned brands.

This role provides a path toward managing a planning team; you will grow in people management, performance evaluation and client service across internal teams and clients.

Qualifications

• Sufficient communication skills across internal teams and client-facing contacts.
• Comfort planning across channels and platforms.
• Readiness to learn the client service aspect of media planning.
• Command of media fundamentals and ability to educate an Assistant.
• Ready to take on management responsibilities.
• Understanding of key research sources.
• Some knowledge of current trends and innovations in media.
• Comfort with trafficking, data, analytics and measurement.

Responsibilities

• Passion - approaches any situation with energy and interest.
• Problem Solving - supports management to navigate challenges and asks for help when needed.
• Hunger for Data - seeks to understand how data is leveraged for reporting and strategy.
• Delegation - as a manager of our Associate level, this role handles delegation.
• Relationship Building - build strong internal and client relationships.

Skills

Communication skills

Channel planning

Client service readiness

Research fundamentals

Data analytics

Management potential

Trafficking knowledge

Education

Graduate of a four-year college or university

Job description

OMD in Los Angeles seeks a Senior Associate, Integrated Media Planning to lead planning, implementation and tracking of media plans, activations and presentations with a strong emphasis on audio and multi‑channel media. You will develop deep knowledge of clients’ business and oversee day‑to‑day activities for assigned brands.

This role provides a path toward managing a planning team; you will grow in people management, performance evaluation and client service across internal teams and clients.