Senior Integrated Marketing Lead — Brand & Product Launch

Celarity; Denver (CO); On-site; USD 52,000 - 58,000; Full time

Job summary

Celarity is seeking a Sr. Integrated Marketing Specialist to lead the development and execution of multi-channel marketing programs that build brand awareness and support product launches in a global healthcare environment.

You will collaborate with creative, digital, and regional teams to craft tailored content, manage budgets and measurement plans, monitor KPIs, and optimize campaigns to drive growth and strengthen the company’s market position.

Qualifications

• 3+ years of experience in integrated marketing or digital marketing.
• Experience in healthcare or medical device industries preferred.
• Strong knowledge of omni-channel marketing strategies.
• Proven ability to collaborate across teams and regions.
• Excellent digital marketing and content development skills.
• Experience managing multiple campaigns simultaneously.
• Ability to develop creative briefs and oversee execution.
• Knowledge of KPI development and performance measurement.
• Experience with sponsorships or partnership strategies.
• Skilled in using marketing automation and analytics tools.
• Strong project management and organizational skills.
• Experience with product launches and strategic initiatives.
• Effective communicator with stakeholder management skills.
• Ability to navigate complex matrix environments.
• Bachelor’s degree in Marketing, Communications, or related field.

Responsibilities

• Develop and implement multi-channel marketing programs.
• Manage budgets, strategies, and measurement plans for campaigns.
• Collaborate with agencies and internal teams on content creation.
• Monitor KPIs and leverage insights for continuous improvement.
• Partner with regional leaders for campaign adoption and execution.

Skills

Integrated marketing

Digital marketing

Omni-channel

Content development

Campaign management

Analytics tools

Marketing automation

Budget management

Stakeholder management

Cross-functional collaboration

Product launches

Project management

Healthcare industry

Sponsorships/ partnerships

Education

Bachelor’s degree in Marketing, Communications, or related field

Tools

Marketing automation platforms

Job description

Celarity is seeking a Sr. Integrated Marketing Specialist to lead the development and execution of multi-channel marketing programs that build brand awareness and support product launches in a global healthcare environment.

You will collaborate with creative, digital, and regional teams to craft tailored content, manage budgets and measurement plans, monitor KPIs, and optimize campaigns to drive growth and strengthen the company’s market position.