Senior Influencer Marketing Lead (LA Hybrid)

Influship; Los Angeles (CA); Hybrid; USD 68,000 - 79,000; Full time

Benefits offered by this job

Annual Bonus

Health coverage

401k with match

Parental Leave

Paid time off

Job summary

Zenni Optical in Los Angeles is seeking a Sr. Influencer Coordinator to drive creator campaigns from concept to report. You will identify creators, write briefs, review content, and present results to leadership.

You will report to the Manager, Influencer, and join a fast-growing team. This hybrid role requires occasional LA in-person events and strong collaboration with social, brand, paid media, and PR teams.

Qualifications

• 2-4 years of experience in creator or influencer marketing, social media, talent relations, PR, or a closely related field.
• Deep working knowledge of TikTok, Instagram, and YouTube and what makes content perform on each.
• Comfortable with data: you can build a campaign recap, read the numbers, and explain what they mean.
• Clear, friendly writer and communicator with strong attention to detail.
• Able to juggle several campaigns and creator timelines at once without dropping the ball.
• Able to be in Los Angeles roughly twice a month for creator events and team days.

Responsibilities

• Find the right creators. Research and vet creators who match campaigns and company goals across TikTok, Instagram, and YouTube.
• Build real relationships with creators and bring in new voices and audiences.
• Run campaigns end to end: briefs, deliverables, gifting and seeding, content review, timelines, and payments.
• Keep organized trackers for budgets, timelines, deliverables, and results.
• Measure campaign performance and share clear recaps with leadership.
• Show up for events: plan and attend monthly creator activations in LA.
• Help us grow into new markets, including Spanish-speaking audiences.
• Connect the dots with cross-functional teams to tie creator content into Zenni's initiatives.
• Stay ahead: monitor trends and bring ideas before asked.

Skills

Influencer marketing

Creator campaigns

Social media

Data interpretation

Excellent writing

Project management

Tools

Aspire

TRIBE

CreatorIQ

GRIN

Dash Hudson

Job description

Zenni Optical in Los Angeles is seeking a Sr. Influencer Coordinator to drive creator campaigns from concept to report. You will identify creators, write briefs, review content, and present results to leadership.

You will report to the Manager, Influencer, and join a fast-growing team. This hybrid role requires occasional LA in-person events and strong collaboration with social, brand, paid media, and PR teams.