Senior Influencer Marketing & Community Lead

Elfbeauty; Beverly Hills (CA); Hybrid; USD 110,000 - 140,000; Full time

Benefits offered by this job

Medical, dental, and vision insurance

Retirement savings plan

Gender neutral parental leave

Unlimited paid time off

Job summary

e.l.f. Beauty in Beverly Hills is seeking a Senior Manager, Influencer Marketing & Community to lead influencer strategy across product launches, gifting, creator affiliate and partnerships.

You will shape creator and community strategies, running major programs and cross-functional initiatives. This senior role requires 5–7 years in influencer marketing or related fields, a Bachelor’s degree, strong relationship skills, and the ability to manage complex programs with an eye for culture and

Qualifications

• Bachelor's degree in Marketing, Communications, Public Relations or related field
• 5-7 years of experience in influencer marketing, creator partnerships, social media, PR or brand marketing; beauty or lifestyle experience preferred
• Experience developing and leading influencer strategies across major launches, campaigns or brand initiatives
• Experience across organic influencer marketing, gifting, creator affiliate and paid creator partnerships
• Strong understanding of social platforms, creator behavior, emerging talent and evolving influencer landscape
• Experience managing creator and talent relationships, including outreach, negotiation and ongoing relationship development
• Experience working cross-functionally across marketing, creative, social, growth and other partner teams

Responsibilities

• Lead influencer and creator strategy across major product launches, evergreen priorities, campaigns and key brand moments
• Translate broader brand and business priorities into thoughtful creator strategies, including organic, gifting, creator affiliate, partnerships and community activations
• Lead influencer programs from strategy through execution, ensuring strong creator selection and relationship management
• Build and maintain relationships with priority creators, managers and talent partners
• Lead creator affiliate and partnership strategies across key priorities using insights to inform creator selection and investment
• Develop creator and community strategies across events, product testing and early access
• Lead influencer strategy for priority global markets and launches with regional teams
• Analyze performance across influencer programs and translate results into actionable recommendations
• Stay connected to creator landscape and cultural moments to identify opportunities for the brand
• Partner with Brand, Social, Growth, E‑commerce, Communications, Creative and Operations on key initiatives

Skills

Strategic thinking

Relationship building

Cross-functional leadership

Analytical skills

Project management

Communication

People management

Education

Bachelor's degree in Marketing, Communications, Public Relations or related field

Tools

Influencer platforms

Analytics platforms

Affiliate marketing tools

Job description

e.l.f. Beauty in Beverly Hills is seeking a Senior Manager, Influencer Marketing & Community to lead influencer strategy across product launches, gifting, creator affiliate and partnerships.

You will shape creator and community strategies, running major programs and cross-functional initiatives. This senior role requires 5–7 years in influencer marketing or related fields, a Bachelor’s degree, strong relationship skills, and the ability to manage complex programs with an eye for culture and