Senior GTM Strategist – FinTech & AI Enablement

FIS Management Services LLC; Jacksonville (FL); On-site; USD 140,000 - 210,000; Full time

Benefits offered by this job

Impact in fintech

Career growth opportunities

Learning & development

Diversity & inclusion

Community involvement

Job summary

Fidelity Information Services, LLC is seeking a senior GTM strategist to unite product marketing, sales, and demand generation. You will own go-to-market strategy across a dynamic fintech solution set, evangelizing product value and buyer journeys from awareness to close.

You will lead cross-functional initiatives, communicate data-driven recommendations to senior leadership, and champion AI-enabled content workflows to scale messaging and tools across teams.

Qualifications

• 8+ years in product marketing, GTM strategy, or related strategic marketing function in B2B technology or financial services.
• Experience across the full marketing funnel from value proposition to enablement, demand generation, and pipeline influence.
• Strong analytical skills translating market data into prioritized GTM plans.
• Proven ability to influence cross-functional teams and senior stakeholders without direct authority.
• Hands-on experience using AI tools (Claude, CoPilot, Jasper) to accelerate content development or workflows.

Responsibilities

• Lead go-to-market strategy and execution for assigned solution portfolios.
• From market positioning through sales readiness and demand generation, adapt as portfolio evolves.
• Analyze market trends, competition, and customer insights to prioritize initiatives driving pipeline and revenue.
• Develop AI-assisted content workflows for positioning documents, sales tools, and enablement assets at scale.
• Serve as primary GTM strategist linking product marketing, field marketing, demand generation, sales enablement, and business development.
• Provide strategic counsel to senior leadership on GTM priorities and portfolio coverage.

Skills

GTM strategy

Cross-functional influence

Marketing funnel experience

Analytics

AI in marketing

Tools

Claude

CoPilot

Jasper AI

Job description

Fidelity Information Services, LLC is seeking a senior GTM strategist to unite product marketing, sales, and demand generation. You will own go-to-market strategy across a dynamic fintech solution set, evangelizing product value and buyer journeys from awareness to close.

You will lead cross-functional initiatives, communicate data-driven recommendations to senior leadership, and champion AI-enabled content workflows to scale messaging and tools across teams.