Senior GTM & Marketing Operations Lead

Kids for the Future; Denver (CO); On-site; USD 105,000 - 125,000; Full time

Job summary

TRUEWERK seeks a Senior Manager of GTM & Marketing Operations to serve as the operational backbone of the marketing organization in Denver, Colorado. This role owns how the marketing function plans, executes, and delivers work at scale—building systems, processes, and cross-functional alignment that power brand go-to-market execution from brand across direct-to-consumer, wholesale, and B2B channels.

You will be the connective tissue between Marketing, Creative, eCommerce, Sales, and

Qualifications

• 8+ years of experience in marketing operations, creative operations, production, or a related function within a scaling consumer brand.
• Deep expertise in project management, including building systems, workflows, and team coordination across complex, multi-stakeholder initiatives.
• Background overseeing and managing creative production and/or traffic management across digital and physical touchpoints (email, digital, retail, TV, OOH, and emerging channels)
• Experience managing marketing budgets, timelines, and resource allocation at scale, including budget coordination with Finance partners and ownership of digital asset management platforms.
• Proven track record building and optimizing GTM processes in a fast-paced, cross-functional environment spanning multiple channels and stakeholders.
• Expertise with the following platforms: Monday.com, Bynder, Figma, Google Suite.

Responsibilities

• Go-to-Market (GTM) Process & Project Management
• Own and optimize TRUEWERK’s cross-functional GTM process across phases and stage gates, driving impactful product launches and integrated campaign execution.
• Build and manage integrated planning calendars and timelines, ensuring alignment across Marketing, Creative, Ecommerce, Sales, and Operations.
• Establish clear project management frameworks, workflows, communication cadences, and milestone structures that drive accountability and visibility across all channels.
• Partner with stakeholders to define priorities, sequence work effectively, and ensure resources are aligned to business goals.
• Develop and evolve GTM best practices tailored to TRUEWERK—ensuring processes scale with the business while honoring the distinctiveness of our brand and culture.
• Continuously improve processes to increase speed, clarity, and output quality.

Skills

Project management

Budget management

Cross-functional coordination

Marketing operations

Tools

Monday.com

Bynder

Figma

Google Suite

Job description

TRUEWERK seeks a Senior Manager of GTM & Marketing Operations to serve as the operational backbone of the marketing organization in Denver, Colorado. This role owns how the marketing function plans, executes, and delivers work at scale—building systems, processes, and cross-functional alignment that power brand go-to-market execution from brand across direct-to-consumer, wholesale, and B2B channels.

You will be the connective tissue between Marketing, Creative, eCommerce, Sales, and