Senior Growth Marketing Manager — Luxury DTC

Hammitt, Inc.; El Segundo (CA); On-site; USD 120,000 - 180,000; Full time

Benefits offered by this job

Bonus

Unlimited PTO

Full benefits

Job summary

Hammitt, Inc. in Los Angeles is seeking a Senior Digital Marketing Manager to lead performance and growth across our DTC channels.

You will own the paid media engine, guide partners, and turn creative insight into actionable growth strategies for a premium handbag brand. You’ll manage a large annual paid media budget, collaborate with ecommerce and creative teams, and develop a strategy that scales revenue while preserving Hammitt’s luxury brand identity.

Qualifications

• 3+ years in performance marketing for DTC, fashion retail or premium consumer brands.
• Experience managing large paid media budgets and channels.
• Proven ability to drive growth while protecting brand equity.

Responsibilities

• Own and optimize the digital growth strategy across paid channels to scale DTC revenue.
• Lead budgeting, pacing, and forecasting for a multimillion-dollar media spend.
• Build a testing engine across creatives, audiences, offers, and landing pages.
• Improve efficiency and optimize the marketing mix for CAC/MER/LTV goals.
• Analyze customer data for high-value cohorts and high-ticket buyers.
• Collaborate with ecommerce, creative, and retention teams to boost CVR and revenue.
• Align media strategy with inventory and margins; consider contribution margin.
• Translate performance data into actionable leadership-ready insights.

Skills

Performance marketing

DTC

Budget management

GA4

Shopify

Brand growth

Tools

Triple Whale

Northbeam

GA4

Shopify

Job description

Hammitt, Inc. in Los Angeles is seeking a Senior Digital Marketing Manager to lead performance and growth across our DTC channels.

You will own the paid media engine, guide partners, and turn creative insight into actionable growth strategies for a premium handbag brand. You’ll manage a large annual paid media budget, collaborate with ecommerce and creative teams, and develop a strategy that scales revenue while preserving Hammitt’s luxury brand identity.