Senior Growth Marketing Manager

Frey Consulting Group; Austin (TX); On-site; USD 90,000 - 120,000; Full time

Job summary

A fast-scaling B2B fintech company is seeking a Senior Marketing Manager in Austin. This role involves driving marketing strategies, executing campaigns, and collaborating with teams to fuel business growth. Ideal for a strategic builder with a hands-on approach, this position offers creative control and opportunities for career growth in a dynamic environment.

Benefits

Career Growth

Equity Participation

Creative Control

Qualifications

• 5+ years of experience in B2B marketing, ideally in a startup or high-growth SaaS environment.
• Proficiency in email marketing, digital acquisition, and content creation.

Responsibilities

• Build and execute full-funnel marketing strategies across various channels.
• Lead demand generation efforts and manage agency partners.
• Create compelling content to elevate the brand.

Skills

B2B Marketing

Email Marketing

Content Creation

Data-Driven Mindset

Digital Acquisition

Tools

Hubspot

Google Analytics

LinkedIn Ads

Job description

A fast-scaling B2B fintech company is transforming how service-based businesses manage revenue, streamlining billing and collections with intelligent automation. Backed by industry veterans and venture capital leaders, this company is redefining workflows for modern professionals so they can focus less on operations and more on growth.

Now expanding its U.S. presence, the company is hiring a high-impact Senior Marketing Manager to drive strategy, execution, and performance across a full range of marketing initiatives.

About the Role

This is not your typical marketing role. We're looking for a strategic builder and hands-on executor—a true generalist who thrives in fast-paced environments and takes ownership of their outcomes. You’ll report to the Head of Marketing and collaborate with product, sales, and leadership to fuel business growth through creative campaigns, data-driven performance marketing, and compelling content.

This is an onsite role in Austin —ideal for someone who values face-to-face collaboration and being part of an agile, in-person team.

What You’ll Do

• Build and execute full-funnel marketing strategies across paid, earned, and owned channels to drive growth and awareness.
• Own and optimize email marketing programs , crafting targeted campaigns that nurture leads and support the customer lifecycle.
• Lead demand generation efforts , manage agency partners, track CAC performance, and optimize campaign ROI.
• Create compelling content , including blogs, thought leadership, customer insights, and product messaging to elevate the brand.
• Collaborate across teams , ensuring messaging, visuals, and materials align with GTM priorities and customer feedback.
• Experiment boldly —run tests, iterate quickly, and refine strategies based on performance data and insights.
• Own reporting —track KPIs and communicate marketing impact to internal stakeholders.

What You Bring

• 5+ years of experience in B2B marketing (growth, product, or generalist), ideally in a startup or high-growth SaaS environment.
• A track record of owning and launching campaigns from scratch —not just managing existing playbooks.
• Experience in US-based B2B markets , especially selling to SMBs or service providers (finance, accounting, operations).
• Proficiency in email marketing, digital acquisition, and content creation —bonus points for skills in design or video production.
• A data-driven mindset with the ability to use metrics to drive decisions and pivot strategy.
• Hands-on familiarity with marketing tools (e.g., Hubspot, Google Analytics, LinkedIn Ads, CMS platforms).
• A proactive, entrepreneurial attitude—you take initiative, execute quickly, and thrive in ambiguity.

Why You’ll Love This Role

• Take ownership of high-impact projects with full creative control.
• Be part of a founding U.S. team —this is a rare chance to help build the foundation of a growing company.
• Collaborate with smart, driven people who care deeply about what they do.
• Enjoy the support of an experienced leadership team and venture backing.
• Real opportunities for career growth and equity participation in a scaling business.