Senior Growth Manager, Acquisition

HomeLight, Inc.; San Francisco (CA); Hybrid; USD 140,000 - 190,000; Full time

Benefits offered by this job

Medical benefits (Aetna or Kaiser)

Disability insurance (Long/Short-term)

Hospital indemnity & critical illness

Commuter benefits

Paid time off

Anniversary sabbaticals (1 month)

HomeLight Services

Job summary

HomeLight is seeking a Growth Manager in San Francisco to drive scalable growth through hands-on experimentation across paid search and paid social. The role emphasizes building landing experiences, tooling, and processes to optimize CAC, ROAS, and funnel performance.

You will partner with Product, Engineering, Data, and Creative to prototype, launch, and iterate fast, leveraging AI to accelerate growth while maintaining a bias toward execution. Office days are Tue–Thu in SF.

Qualifications

• 5+ years of experience in growth, acquisition, performance marketing, advertising, product growth, or a related field
• Evidence that you've personally built things — websites, prototypes, products, workflows, internal tools, reporting systems, or other working solutions
• Hands-on experience with paid search and paid social, particularly Google Ads and Meta
• Strong understanding of CAC, ROAS, conversion optimization, funnel performance, and growth measurement
• Strong analytical instincts and comfort using data to diagnose problems and make decisions
• Demonstrated use of AI to build or create — beyond basic copywriting, research, or reporting
• Curiosity about emerging technology and a habit of experimenting with new tools
• Comfort operating outside your traditional area of expertise and learning quickly
• A bias toward direct execution rather than relying entirely on agencies, vendors, or other team

Responsibilities

• Identify growth opportunities and turn them into experiments, tools, workflows, and customer experiences
• Build, test, and optimize acquisition strategies across paid search and paid social, including Google and Meta
• Own and improve key growth metrics, including CAC, ROAS, conversion, and funnel performance
• Build and test landing experiences, audiences, messaging, creative, and new growth ideas
• Use AI and emerging technologies to prototype, automate, and launch ideas faster
• Analyze customer and performance data to understand what's working, what's broken, and what to build next
• Build systems and workflows that replace manual processes and make the growth organization more effective
• Partner with Product, Engineering, Data, and Creative when needed — while maintaining a bias toward building and testing yourself

Skills

Growth marketing

Paid search

Paid social

Data analysis

AI experimentation

Experimentation

Product thinking

Cross-functional collaboration

Tools

Google Ads

Meta Ads

Job description

***** This role is based in San Francisco, CA - Office days are Tue to Thur *****

We are open to hiring a Growth Manager, Sr. Growth Manager, or Lead Growth Manager.

Who We Are

We’re building the future of real estate — today.

HomeLight is the real estate technology platform powering innovative transactions for top agents, lenders, and their clients. Our technology makes it easier to buy and sell homes, whether that’s enabling clients to buy before they sell, find a top agent, or have certainty through a modern closing process. Each year, HomeLight facilitates billions of dollars of residential real estate business on its platform for thousands of agents and loan officers. Our vision is a world where every real estate transaction is simple, certain, and satisfying for all.

Our team breaks barriers every day while staying committed to HomeLight's goals and core values , which is a crucial element to our shared success.

Who You Are

You’re a growth operator who likes to build.

You don't just identify opportunities or create strategies — you turn ideas into working things. Maybe you've built a website or landing experience, created an internal tool, prototyped a product, developed a new workflow, or used AI to build something that previously would have required significantly more time or resources.

You’re deeply curious about what new technology makes possible and constantly experimenting. AI isn't just something you use to write copy or summarize reports — it's expanding what you're personally able to create.

You also understand growth and acquisition, with hands-on experience across paid search and paid social. You know how customers are acquired, how funnels work, and how to use data to diagnose performance across CAC, ROAS, conversion, and other key growth metrics.

Most importantly, you see a problem and want to build the solution.

What You’ll Do

• Identify growth opportunities and turn them into experiments, tools, workflows, and customer experiences
• Build, test, and optimize acquisition strategies across paid search and paid social, including Google and Meta
• Own and improve key growth metrics, including CAC, ROAS, conversion, and funnel performance
• Build and test landing experiences, audiences, messaging, creative, and new growth ideas
• Use AI and emerging technologies to prototype, automate, and launch ideas faster
• Analyze customer and performance data to understand what's working, what's broken, and what to build next
• Build systems and workflows that replace manual processes and make the growth organization more effective
• Partner with Product, Engineering, Data, and Creative when needed — while maintaining a bias toward building and testing yourself

What We’re Looking For

• 5+ years of experience in growth, acquisition, performance marketing, advertising, product growth, or a related field
• Evidence that you've personally built things — websites, prototypes, products, workflows, internal tools, reporting systems, or other working solutions
• Hands-on experience with paid search and paid social, particularly Google Ads and Meta
• Strong understanding of CAC, ROAS, conversion optimization, funnel performance, and growth measurement
• Strong analytical instincts and comfort using data to diagnose problems and make decisions
• Demonstrated use of AI to build or create — beyond basic copywriting, research, or reporting
• Curiosity about emerging technology and a habit of experimenting with new tools
• Comfort operating outside your traditional area of expertise and learning quickly
• A bias toward direct execution rather than relying entirely on agencies, vendors, or other team

Benefits and Perks

• Medical (Aetna or Kaiser), Dental & Vision (Guardian)
• Long-Term Disability & Short-Term Disability
• Hospital Indemnity Insurance, Accident Plan, and Employee Critical Illness (Guardian)
• Commuter benefits are offered in certain locations
• PTO, including Volunteer Days to give back to your community
• Annual Anniversary Perks, including one month paid sabbaticals!
• HomeLight Services to help you with buying and selling your home

The following compensation information is provided to comply with job posting disclosure requirements in Colorado, New York, Washington, and California.
Base Pay Range: $140,000.00 - $190,000.00,bas e pay will vary depending on several factors, such as the position, location, qualifications of the individual, market conditions, and other operational business requirements.Range is dependent on the leveling process during the interview process.

HomeLight is an equal opportunity employer dedicated to building an inclusive and diverse workforce, providing employees with a work environment free of discrimination and harassment. All employment decisions are based on business needs, job requirements and individual qualifications, without regard to race, color, religion or belief, national, social or ethnic origin, sex (including pregnancy), age, physical, mental or sensory disability, HIV Status, sexual orientation, gender identity and/or expression, marital, civil union or domestic partnership status, past or present military service, family medical history or genetic information, family or parental status, or any other status protected by the laws or regulations in the locations where we operate. We will provide accommodations during the recruitment process upon request, and any accommodation will be addressed confidentially.

Voluntary Self-Identification

For government reporting purposes, we ask candidates to respond to the below self-identification survey.Completion of the form is entirely voluntary. Whatever your decision, it will not be considered in the hiringprocess or thereafter. Any information that you do provide will be recorded and maintained in aconfidential file.

As set forth in HomeLight’s Equal Employment Opportunity policy,we do not discriminate on the basis of any protected group status under any applicable law.

If you believe you belong to any of the categories of protected veterans listed below, please indicate by making the appropriate selection.As a government contractor subject to the Vietnam Era Veterans Readjustment Assistance Act (VEVRAA), we request this information in order to measurethe effectiveness of the outreach and positive recruitment efforts we undertake pursuant to VEVRAA. Classification of protected categoriesis as follows:

A "disabled veteran" is one of the following: a veteran of the U.S. military, ground, naval or air service who is entitled to compensation (or who but for the receipt of military retired pay would be entitled to compensation) under laws administered by the Secretary of Veterans Affairs; or a person who was discharged or released from active duty because of a service-connected disability.

A "recently separated veteran" means any veteran during the three-year period beginning on the date of such veteran's discharge or release from active duty in the U.S. military, ground, naval or air service.

An "active duty wartime or campaign badge veteran" means a veteran who served on active duty in the U.S. military, ground, naval or air service during a war, or in a campaign or expedition for which a campaign badge has been authorized under the laws administered by the Department of Defense.

An "Armed forces service medal veteran" means a veteran who, while serving on active duty in the U.S. military, ground, naval or air service, participated in a United States military operation for which an Armed Forces service medal was awarded pursuant to Executive Order 12985.