Senior Growth Manager, Acquisition

HomeLight; San Francisco (CA); On-site; USD 140,000 - 190,000; Full time

Benefits offered by this job

Medical benefits

Dental & Vision

Disability insurance

401k plan

PTO & volunteering days

Anniversary perks & sabbaticals

HomeLight Services to help you buy and

selling your home

Job summary

HomeLight in San Francisco, CA is seeking a Growth Manager, Sr. Growth Manager, or Lead Growth Manager to turn ideas into scalable growth initiatives. You’ll design and test acquisition programs across Google Ads and Meta, optimize CAC and ROAS, and use AI to prototype new ideas.

Collaboration with Product, Engineering, Data, and Creative is expected, with hands-on execution preferred. On-site role with Tue–Thu in the office; base pay ranges $140,000–$190,000, plus benefits.

Qualifications

• 5+ years of experience in growth, acquisition, performance marketing, advertising, product growth, or a related field
• Evidence that you've personally built things — websites, prototypes, products, workflows, internal tools, reporting systems, or other working solutions
• Hands-on experience with paid search and paid social, particularly Google Ads and Meta
• Strong understanding of CAC, ROAS, conversion optimization, funnel performance, and growth measurement
• Strong analytical instincts and comfort using data to diagnose problems and make decisions
• Demonstrated use of AI to build or create — beyond basic copywriting, research, or reporting
• A track record of taking ideas from problem prototype test iteration
• Curiosity about emerging technology and a habit of experimenting with new tools
• Comfort operating outside your traditional area of expertise and learning quickly
• A bias toward direct execution rather than relying entirely on agencies, vendors, or other team

Responsibilities

• Identify growth opportunities and turn them into experiments, tools, workflows, and customer experiences
• Build, test, and optimize acquisition strategies across paid search and paid social, including Google and Meta
• Own and improve key growth metrics, including CAC, ROAS, conversion, and funnel performance
• Build and test landing experiences, audiences, messaging, creative, and new growth ideas
• Use AI and emerging technologies to prototype, automate, and launch ideas faster
• Analyze customer and performance data to understand what's working, what's broken, and what to build next
• Build systems and workflows that replace manual processes and make the growth organization more effective
• Partner with Product, Engineering, Data, and Creative when needed — while maintaining a bias toward building and testing yourself

Skills

Growth marketing

Paid search

Paid social

Analytics

AI experimentation

Experimentation

Tools

Google Ads

Meta Ads

Job description

***** This role is based in San Francisco, CA - Office days are Tue to Thur *****

We are open to hiring a Growth Manager, Sr. Growth Manager, or Lead Growth Manager.

Who We Are

We’re building the future of real estate — today.

HomeLight is the real estate technology platform powering innovative transactions for top agents, lenders, and their clients. Our technology makes it easier to buy and sell homes, whether that's enabling clients to buy before they sell, find a top agent, or have certainty through a modern closing process. Each year, HomeLight facilitates billions of dollars of residential real estate business on its platform for thousands of agents and loan officers. Our vision is a world where every real estate transaction is simple, certain, and satisfying for all.

Our team breaks barriers every day while staying committed to HomeLight's goals and core values, which is a crucial element to our shared success.

Who You Are

You’re a growth operator who likes to build.

You don't just identify opportunities or create strategies — you turn ideas into working things. Maybe you've built a website or landing experience, created an internal tool, prototyped a product, developed a new workflow, or used AI to build something that previously would have required significantly more time or resources.

You’re deeply curious about what new technology makes possible and constantly experimenting. AI isn't just something you use to write copy or summarize reports — it's expanding what you're personally able to create.

You also understand growth and acquisition, with hands‑on experience across paid search and paid social. You know how customers are acquired, how funnels work, and how to use data to diagnose performance across CAC, ROAS, conversion, and other key growth metrics.

Most importantly, you see a problem and want to build the solution.

What You’ll Do

• Identify growth opportunities and turn them into experiments, tools, workflows, and customer experiences
• Build, test, and optimize acquisition strategies across paid search and paid social, including Google and Meta
• Own and improve key growth metrics, including CAC, ROAS, conversion, and funnel performance
• Build and test landing experiences, audiences, messaging, creative, and new growth ideas
• Use AI and emerging technologies to prototype, automate, and launch ideas faster
• Analyze customer and performance data to understand what's working, what's broken, and what to build next
• Build systems and workflows that replace manual processes and make the growth organization more effective
• Partner with Product, Engineering, Data, and Creative when needed — while maintaining a bias toward building and testing yourself

What We’re Looking For

• 5+ years of experience in growth, acquisition, performance marketing, advertising, product growth, or a related field
• Evidence that you've personally built things — websites, prototypes, products, workflows, internal tools, reporting systems, or other working solutions
• Hands‑on experience with paid search and paid social, particularly Google Ads and Meta
• Strong understanding of CAC, ROAS, conversion optimization, funnel performance, and growth measurement
• Strong analytical instincts and comfort using data to diagnose problems and make decisions
• Demonstrated use of AI to build or create — beyond basic copywriting, research, or reporting
• A track record of taking ideas from problem prototype test iteration
• Curiosity about emerging technology and a habit of experimenting with new tools
• Comfort operating outside your traditional area of expertise and learning quickly
• A bias toward direct execution rather than relying entirely on agencies, vendors, or other team

Benefits and Perks

• Medical (Aetna or Kaiser), Dental & Vision (Guardian)
• Long-Term Disability & Short-Term Disability
• Hospital Indemnity Insurance, Accident Plan, and Employee Critical Illness (Guardian)
• 401k (Vestwell), Life Insurance (Guardian) & Pet Insurance (Nationwide)
• Commuter benefits are offered in certain locations
• PTO, including Volunteer Days to give back to your community
• Annual Anniversary Perks, including one month paid sabbaticals!
• HomeLight Services to help you with buying and selling your home

Base Pay Range: $140,000.00 - $190,000.00, base pay will vary depending on several factors, such as the position, location, qualifications of the individual, market conditions, and other operational business requirements.Range is dependent on the leveling process during the interview process.

Let’s chat!

HomeLight is an equal opportunity employer dedicated to building an inclusive and diverse workforce, providing employees with a work environment free of discrimination and harassment. All employment decisions are based on business needs, job requirements and individual qualifications, without regard to race, color, religion or belief, national, social or ethnic origin, sex (including pregnancy), age, physical, mental or sensory disability, HIV Status, sexual orientation, gender identity and/or expression, marital, civil union or domestic partnership status, past or present military service, family medical history or genetic information, family or parental status, or any other status protected by the laws or regulations in the locations where we operate. We will provide accommodations during the recruitment process upon request, and any accommodation will be addressed confidentially.