This position is listed on behalf of a partner company, who manages all applications and next steps. Our partner is looking for a Senior Growth Manager based in the United States. As a Senior Growth Manager, you will own and scale the B2B growth strategy for a leading SaaS product serving the global media technology industry. You will drive customer acquisition and conversion by developing innovative marketing programs, optimizing website performance, and building scalable growth campaigns. With a strong focus on experimentation and data-driven decision-making, you will identify opportunities to improve the customer journey and accelerate business growth. You will also leverage AI-powered tools, agents, and automations to streamline go-to-market activities and improve marketing efficiency. Working closely with Product Marketing, Creative, Demand Generation, and executive stakeholders, you will turn customer insights and compelling stories into impactful campaigns. This is a fully remote opportunity offering significant ownership, autonomy, and the chance to shape a high-impact B2B growth engine.
Responsibilities
- Own website conversion as a key growth priority, designing and running experiments to identify opportunities, optimize performance, and develop repeatable conversion programs.
- Build and implement AI-powered workflows, agents, and automations to accelerate research, content production, campaign execution, and reporting.
- Promote the adoption of AI tools across the marketing team, helping colleagues improve productivity and operational efficiency.
- Plan and execute end-to-end B2B growth campaigns across performance marketing channels, including self-service and product-led growth initiatives.
- Develop integrated marketing campaigns and recurring content programs that transform customer stories and internal expertise into engaging marketing assets.
- Establish repeatable processes for recruiting customers and internal experts to participate in webinars, case studies, and other content initiatives.
- Collaborate with Creative teams on production schedules, budgets, and external partner coordination.
- Work closely with Demand Generation teams to develop and test new top-of-funnel acquisition strategies.
- Partner with Marketing Operations to measure campaign performance and improve direct-source and influenced revenue attribution through Salesforce.
- Collaborate cross-functionally with Product Marketing, Creative, and executive leadership to align growth initiatives with broader business objectives.
- Monitor marketing KPIs, evaluate campaign effectiveness, and continuously identify opportunities to improve acquisition and conversion performance.
Requirements
- At least 6 years of experience in B2B SaaS growth marketing or demand generation.
- Proven track record of developing and scaling successful growth marketing strategies.
- Hands-on experience with Salesforce, including marketing attribution, performance tracking, and reporting.
- Intermediate-to-advanced expertise in using AI tools for go-to-market activities.
- Demonstrated experience building AI agents, automated workflows, or other AI-powered marketing solutions beyond basic conversational tool usage.
- Strong understanding of website conversion optimization, experimentation, performance marketing, and product-led B2B growth strategies.
- Experience developing integrated campaigns, content programs, webinars, and customer case studies.
- Ability to manage marketing budgets, establish KPIs, and measure performance against business objectives.
- Strong analytical and problem-solving skills, with the ability to make data-driven decisions.
- Independent and strategic mindset, with the confidence to challenge existing approaches and advocate for effective growth initiatives.
- Excellent collaboration and communication skills, with the ability to work across creative, technical, marketing, and executive teams.
Additional Qualifications Considered An Advantage
- Coding experience or familiarity with software development.
- Design experience or a strong understanding of creative production processes.
Benefits
- Annual salary ranging from $125,000 to $145,000, depending on experience, skills, and geographic location.
- Fully remote working arrangement.
- Remote work eligibility across the United States and selected European locations.
- Additional paid time off during the holiday period between Christmas and New Year's.
- Opportunity to work on products supporting major global media brands.
- High level of autonomy and ownership, with the opportunity to directly influence product and marketing direction.
- Collaborative, product-led, and mission-driven working environment.
- Opportunity to leverage AI and innovative marketing technologies to shape scalable growth strategies.
- Culture built around creativity, curiosity, trust, and collaboration.
We appreciate your interest and wish you the best!