Senior Growth Lead, Paid Media & Digital Acquisition

Socket.dev

Sunnyvale (CA)

On-site

USD 180,000 - 260,000

Full time

9 days ago
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Job summary

Intuitive Surgical seeks a Senior Manager of Digital Acquisition & Paid Media Strategy to lead our Brand and Creative team in Sunnyvale, CA. You will unite brand, content, paid media, and partnerships into a cohesive system that drives measurable business impact across the enterprise.

As a strategic, data-driven leader, you will guide activation across Paid Social, Search, Display, and Programmatic channels, shaping long-term marketing direction while maintaining cross-functional alignment and a

Qualifications

  • 12+ years of integrated marketing leadership across paid media, partnerships, and content.
  • Experience leading full-funnel campaigns with measurable business impact.
  • Healthcare or regulated industry exposure is a plus.
  • Proven ability to craft playbooks and scale global growth.
  • Strong command of major paid media platforms and budgets.

Responsibilities

  • Lead paid media strategists and stakeholders to activate full-funnel campaigns.
  • Provide strategic channel consulting to senior stakeholders.
  • Direct end-to-end digital campaign strategy across Paid Social, Search, Display, and Programmatic channels.
  • Own budget adherence, forecasting, and performance targets with leadership.
  • Partner with brand teams to activate sponsorships and partnerships.
  • Identify high-impact external ecosystems to expand reach and credibility.
  • Drive optimization, testing frameworks, and cross-functional alignment.

Skills

Paid media strategy
Full funnel marketing
Team leadership
Data analytics
GA4
Python
Excel
Sprinklr

Education

Bachelor's degree
MBA (preferred)

Tools

LinkedIn Ads
Meta Ads
Google Ads
TikTok Ads
X Ads
Sprinklr
Google Analytics 4

Job description

Intuitive Surgical seeks a Senior Manager of Digital Acquisition & Paid Media Strategy to lead our Brand and Creative team in Sunnyvale, CA. You will unite brand, content, paid media, and partnerships into a cohesive system that drives measurable business impact across the enterprise.

As a strategic, data-driven leader, you will guide activation across Paid Social, Search, Display, and Programmatic channels, shaping long-term marketing direction while maintaining cross-functional alignment and a

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Health benefits
retirement plan
Educational assistance