Senior Growth Activation Lead

BoF Careers; New York (NY); On-site; USD 120,000 - 165,000; Full time

Job summary

Macy's, Inc. (Bloomingdale's) seeks a Senior Manager, Customer Growth Activation to translate the customer growth strategy into tangible initiatives across Merchandising, Stores, Marketing, Loyalty, Digital, Product & Technology, Operations and Finance.

You will partner with multiple functions to ensure priorities are executed and measured. The role requires strong program management, strategic planning, and executive communication to drive measurable customer and business outcomes within a

Qualifications

• 7+ years in strategy, program management, consulting, business transformation, customer strategy, or related fields.
• Proven ability to lead complex cross-functional initiatives and influence senior stakeholders.
• Strong business case development and financial analysis capabilities.
• Experience translating strategy into execution with measurable results.
• Exceptional communication and executive presentation skills.

Responsibilities

• Translate customer growth strategies into actionable initiatives, programs, and roadmaps.
• Identify and prioritize opportunities that accelerate customer growth and support enterprise objectives.
• Ensure initiatives align to defined customer behavior changes and business goals.
• Develop business cases to support investment decisions and strategic initiatives.
• Quantify customer impact, costs, risks, and resource requirements.
• Partner with Finance, Analytics, and business leaders to validate outcomes.
• Lead cross-functional governance and ensure delivery of initiatives.
• Monitor performance and ensure desired customer and business outcomes.
• Maintain visibility into portfolio of customer growth initiatives and outcomes.

Skills

Cross-functional leadership

Financial analysis

Strategic planning

Executive communication

Stakeholder management

Data-driven decision-making

Retail/omnichannel experience

Job description

Macy's, Inc. (Bloomingdale's) seeks a Senior Manager, Customer Growth Activation to translate the customer growth strategy into tangible initiatives across Merchandising, Stores, Marketing, Loyalty, Digital, Product & Technology, Operations and Finance.

You will partner with multiple functions to ensure priorities are executed and measured. The role requires strong program management, strategic planning, and executive communication to drive measurable customer and business outcomes within a