Senior Field Marketing Specialist (Remote)

PriceLabs; United States; Remote; USD 90,000 - 150,000; Full time

Job summary

PriceLabs is seeking a senior field marketer to lead and execute comprehensive field marketing strategies, driving attendance and expanding brand presence at events. The role emphasizes ownership, cross-functional collaboration, and leveraging AI-powered workflows to scale operations, with experience in B2B SaaS.

The position is remote-first and supports collaboration with global teams, including Sales, Product Marketing, and Design, to optimize event investments and outcomes.

Qualifications

• 4+ years of field or event marketing experience.
• Strong ownership and professional maturity.
• Experience collaborating with cross-functional teams (Sales, Product Marketing, Design).
• Analytical mindset with data-driven decision making.
• Experience using generative AI and automation tools to streamline workflows.

Responsibilities

• Lead and execute field marketing strategies for events, conferences, and meetups.
• Oversee end-to-end event lifecycles from planning to post-event follow-ups using PM tools.
• Cultivate relationships with event organizers, vendors, and internal teams.
• Track event metrics, analyze performance, and deliver insights to optimize investments.
• Coordinate creation of marketing collateral and listings tailored to target markets.

Skills

Field marketing

Event marketing

Project management

Data analysis

AI tooling

Communication

Remote collaboration

B2B SaaS

Education

Bachelor's degree in Marketing

Tools

AI-powered project management tools

Job description

Note: We are only open to Individuals who reside in India for this position.

We are seeking a proactive, highly organized, and tech-forward senior field marketer to join our growing team. In this role, you will be responsible for leading and executing comprehensive field marketing strategies to promote our presence at industry events, drive attendance, and expand brand awareness.

We are looking for a candidate with strong professional maturity who can operate with a high degree of ownership. The ideal candidate actively leverages modern AI tools and automated workflows to eliminate repetitive tasks, optimize project efficiency, and scale our field marketing operations smoothly.

Responsibilities

Event Marketing Strategy & Execution: Lead the planning, development, and execution of field marketing strategies to effectively promote events, conferences, trade shows, and community meetups.

• Project Management & Operations: Oversee end-to-end event lifecycles—from initial logistics and collateral coordination to post-event follow-ups—ensuring seamless execution using project management tools
• Stakeholder & Partner Collaboration: Cultivate and manage relationships with key stakeholders such as event organizers, collateral vendors, and internal cross-functional teams (Sales, Product Marketing, Design, etc)
• Performance & Data Analysis: Track key event metrics, evaluate campaign performance, conduct post-event analysis, and deliver actionable insights to refine future event investments.
• Collateral & Campaign Asset Creation: Coordinate the creation of marketing materials, promotional collateral, digital content, and event listings tailored to specific target markets and personas.
• AI & Workflow Automation: Identify repetitive operational tasks and implement AI-driven workflows, automations, and AI-powered project management tools to maximize team productivity.
  Qualifications:
• Experience: 4+ years of experience in Field Marketing or Event Marketing, ideally within B2B SaaS
• Project & Campaign Execution: Proven ability to manage multiple complex event campaigns simultaneously with strong attention to detail and self-direction.
• Professional Maturity: Exceptional communication skills and the maturity to independently collaborate across global remote teams and high-level external partners.
• Analytical Mindset: Comfortable working with data to evaluate event performance, track attendance metrics, and deliver post-event insights.
• AI & Automation Proficiency: Moderate to advanced hands‑on experience using generative AI and automation tools to streamline workflows and boost team productivity.
• Education: Bachelor’s degree in Marketing, Communications, or a related field.
  Good to Have:
• Familiarity with the hospitality, travel tech, or Short-Term Rental (STR) industries.
• Experience managing and executing events in the United States or European markets.

About PriceLabs

PriceLabs is a revenue management solution for the short-term rental and hospitality industry, founded in 2014 and headquartered in Chicago, IL. Our platform helps individual hosts and hospitality professionals optimize their pricing and revenue management, adapting to changing market trends and occupancy levels.

With dynamic pricing, automation rules, and customizations, we manage pricing and minimum‑stay restrictions for any portfolio size, with prices automatically uploaded to preferred channels.

Every day, we price over 600,000+ listings globally across 150+ countries, offering world‑class tools like the Base Price Help and Minimum Stay Recommendation Engine.

In 2025, we scaled to;

• 600K+ listings
• 160+ integrations
• 300+ globally remote team
• 70K+ customers worldwide
• 40% workforce diversity

Industry awards won:

• SaasBoomi 2021
• The Shortyz 2020
• The Shortyz 2023
• STRive Awards 2025
• STRive Awards 2026

We continue to grow exponentially backed by a strong team to take us to the next level.

Why join PriceLabs?

• Work with an industry-leading product that has thousands of customers worldwide, and our customers love the product! (NPS in the 70s,Customer reviews here)
• Work with a global team (18 countries and counting) of passionate individuals that accept open communication, empowerment, and a shared focus on customer success.
• We are a freemium product, so marketing leads the charge on customer acquisition.
• We are a remote-first organization and accept work from home as the norm.

PriceLabs Information

Website: https://hello.pricelabs.co/careers/
Physical Address: 211 W Wacker Dr, Suite 120, Chicago, Illinois 60606, United States

PriceLabs is an equal opportunity employer. We are committed to providing equal opportunity in all aspects of employment. We do not discriminate on the basis of race, colour, religious creed, national origin, ancestry, sex, age, veteran status, marital status or physical challenges.