Senior Field Marketing Manager

Truv; United States; Remote; USD 80,000 - 110,000; Full time

Job summary

An innovative company is seeking a Senior Field Marketing Manager to spearhead event-driven marketing initiatives. This pivotal role focuses on enhancing brand awareness and driving customer engagement through various channels, including webinars and conferences. The ideal candidate will have a proven track record in field marketing, excellent project management skills, and the ability to work collaboratively across teams. Join a forward-thinking organization that values creativity and offers opportunities for professional growth while shaping the future of financial data access.

Benefits

Health, dental, and vision insurance

401(k)

Flexible time off

Competitive salary and equity package

Work with cutting-edge technology

Qualifications

• 5+ years in field marketing or event management with proven success.
• Strong project management and communication skills essential.

Responsibilities

• Develop and execute strategies for webinars, podcasts, and events.
• Collaborate with sales and product teams for cohesive messaging.

Skills

Project Management

Communication Skills

Interpersonal Skills

Marketing Automation

CRM Tools

Education

Bachelor’s degree in Marketing

Bachelor’s degree in Business Administration

Tools

Marketo

Salesforce

Job description

About Truv

Truv is revolutionizing the financial industry by providing a unified platform that enables organizations to make confident decisions through seamless access to consumer-permissioned data. Our solutions streamline income and employment verification processes, reduce costs, and enhance operational efficiency for mortgage lenders and other financial institutions. Backed by $30M from top investors like Kleiner Perkins and NYCA, we’re disrupting a $2B legacy market with cutting-edge innovation and a customer-first approach.

About the Job

We are seeking a strategic and results-driven Senior Field Marketing Manager to lead our event-driven marketing initiatives. This role is pivotal in enhancing brand awareness, generating leads, and driving customer engagement through webinars, podcasts, conferences, and onsite events.

Key Responsibilities

• Event Strategy & Execution: Develop and execute comprehensive strategies for webinars, podcasts, conferences, and onsite events that align with Truv's marketing and sales objectives.
• Cross-Functional Collaboration: Work closely with sales, product marketing, and content teams to ensure cohesive messaging and maximize event impact.
• Content Development: Oversee the creation of compelling content for events, including speaker presentations, promotional materials, and post-event follow-ups.
• Vendor & Partner Management: Manage relationships with external vendors, partners, and event organizers to ensure seamless event execution.
• Budget Management: Plan and manage budgets for all field marketing activities, ensuring cost-effective strategies that deliver ROI.
• Performance Analysis: Measure and analyze the effectiveness of events, providing insights and recommendations for continuous improvement.

Qualifications

• Experience: Minimum of 5 years in field marketing or event management, with a proven track record of successful event execution and lead generation.
• Education: Bachelor’s degree in Marketing, Business Administration, or a related field.
• Skills: Strong project management skills, excellent communication and interpersonal abilities, and proficiency in marketing automation and CRM tools (e.g., Marketo, Salesforce).
• Attributes: Creative thinker with a strategic mindset, capable of managing multiple projects simultaneously in a fast-paced environment.

Great to Have

• Innovative Environment: Be part of a company that's transforming the financial industry with cutting-edge technology.
• Growth Opportunities: Play a pivotal role in shaping the future of Truv's marketing initiatives and overall growth trajectory.
• Collaborative Culture: Work with a team of passionate professionals dedicated to excellence and innovation.
• Competitive Compensation: Receive a comprehensive compensation package, including base salary, performance bonuses, and equity options.

Benefits

• Fully remote
• Competitive salary and equity package
• Health, dental, and vision insurance
• 401(k)
• Flexible time off
• Work with cutting-edge technology and innovative customers
• Opportunity to shape the future of financial data access

$80,000 - $110,000 a year

Base salary + Bonus + Equity

We are an equal opportunity employer committed to diversity. We do not discriminate based on race, color, religion, sex, sexual orientation, gender identity, national origin, age, disability, veteran status, or any other protected status.