Senior Field Marketing Leader Growth & ABM

Brex; San Francisco (CA); Hybrid; USD 131,000 - 163,000; Full time

Benefits offered by this job

Hybrid work environment

In-office 3 days/week (Mon, Wed, Thu)

Fully remote up to 4 weeks/year

Job summary

Brex is seeking a strategic, data‑driven Senior Field Marketing Manager to build and lead the field marketing motion for our Commercial segment.

You will own segment strategy, identify high‑potential markets, and create integrated campaigns—events, digital, partner activations, ABM plays—that generate new pipeline and accelerate existing opportunities, while partnering with Sales to test approaches and scale successful programs.

Qualifications

• 7+ years of experience in B2B field marketing, demand gen, or ABM in SaaS/fintech or high-growth tech.
• Experience owning marketing strategy for a defined customer segment, region, industry, or sales organization.
• Track record of sourcing and accelerating pipeline through integrated programs.
• Strong understanding of B2B sales cycles and translating Sales priorities into marketing strategies.
• Fluency in marketing and pipeline metrics, with ability to analyze performance and explain results.
• Excellent project management and executive communication skills in a fast-paced environment.
• Willingness to travel up to 40% for events, meetings, and programs.

Responsibilities

• Own the field marketing strategy, annual plan, budget, and pipeline goals for the Commercial segment.
• Partner with Commercial Sales leadership and set planning rhythm across Marketing, Sales, and SDR.
• Analyze account, pipeline, industry, geographic, and performance data to identify high-potential audiences.
• Build integrated campaigns combining in-person, digital, partner, content, direct mail, and ABM tactics.
• Shape event strategy from regional programs to targeted dinners, partnering with Events for large experiences.
• Test new campaign ideas, define success upfront, and turn wins into repeatable plays and playbooks.
• Track results (pipeline, ROI) and present to senior Marketing and Sales leaders.

Skills

B2B field marketing

Demand generation

Account-based marketing

Marketing analytics

Executive communication

Project management

Travel readiness

Tools

Salesforce

Marketing analytics platforms

Job description

Brex is seeking a strategic, data‑driven Senior Field Marketing Manager to build and lead the field marketing motion for our Commercial segment.

You will own segment strategy, identify high‑potential markets, and create integrated campaigns—events, digital, partner activations, ABM plays—that generate new pipeline and accelerate existing opportunities, while partnering with Sales to test approaches and scale successful programs.