Senior Field Brand Ambassador & Activations Lead

Foxwoods Resort Casino; Mashantucket (CT); On-site; USD 52,000 - 72,000; Full time

Job summary

Foxwoods Resort Casino seeks a Casual Lead Brand Ambassador Team Member to execute local marketing activations on and off property. The role spends over 50% of time in the field at events, gathering consumer insights and ups selling the Foxwoods brand.

You will lead a team, coordinate giveaways, build recaps, and develop retargeting journeys while maintaining strong community ties and brand standards.

Qualifications

• Bachelor degree in advertising, communications, marketing or related field.
• Minimum of three (3) year of experience in a guest experience role, brand ambassador/rep or an equivalent combination of education and experience.
• Excellent communication and people skills.
• Able to manage multiple projects simultaneously.
• Flexible hours during nights, weekends and holidays.
• Valid driver’s license.

Responsibilities

• Adheres to Mashantucket Pequot Tribal Policies and Procedures.
• Serve as a brand ambassador representing Foxwoods at community events and activations.
• Lead execution of activations such as sampling events, pop-up promotions, and campaigns.
• Engage consumers, educating them on Foxwoods offerings and enhancing their experience.
• Upskill Brand Ambassadors on the Foxwoods brand.
• Identify giveaway items and quantities for each event; assist with loading/unloading.
• Build event PowerPoint recaps and consumer retargeting journeys.
• Gather real-time consumer insights to improve marketing strategies.
• Support event logistics and manage branded assets for activations.
• Create partnerships with local organizations and influencers to heighten brand awareness.
• Assist in social media activations and capture event content.
• Promote positive public and employee relations; ensure timely completion of tasks.
• Maintain a safe, clean work environment.

Skills

Communication

People skills

Project management

Social media basics

Digital literacy

Education

Bachelor's degree in advertising, communications, marketing or related field

Tools

Microsoft PowerPoint

Job description

Foxwoods Resort Casino seeks a Casual Lead Brand Ambassador Team Member to execute local marketing activations on and off property. The role spends over 50% of time in the field at events, gathering consumer insights and ups selling the Foxwoods brand.

You will lead a team, coordinate giveaways, build recaps, and develop retargeting journeys while maintaining strong community ties and brand standards.