Senior Email Campaigns Specialist - Hybrid & Growth

Fitch Group; New York (NY); Presencial; USD 85.000 - 100.000; Jornada completa

Ventajas ofrecidas por este puesto de trabajo

Hybrid work environment

Learning & mobility

Retirement plan

Healthcare offerings

Parental leave

Inclusive culture

Volunteer days

Descripción de la vacante

Fitch Group in New York is seeking a Senior Email Campaigns Specialist/Manager to join our Americas email programs team. You will lead technical executions, manage audience segmentation, and drive continuous optimisation of email campaigns using Marketo.

The role focuses on partnering with marketing stakeholders, delivering high-quality email programs, and ensuring governance of email marketing processes from our New York office.

Formación

• At least 2 years of proven experience working with the Marketo platform, encompassing database management, campaign execution, and reporting.
• Experience in email campaign set up, testing and deployment in a fast-paced environment.
• A self-starter who works effectively within established processes, with strong attention to detail and the ability to quality-check both own work and others’ to minimise errors.
• Be adaptable - flexible, resilient and able to adjust to changes in the work environment or shifting priorities.
• Strong relationship-building with key users and stakeholders.

Responsabilidades

• Partner with marketing teams across Americas (NA/LATAM) to develop and implement innovative, integrated email programs that build awareness, drive demand and generate leads.
• Lead the technical execution of email marketing programs (trigger-based automations, nurtures, ABM), including audience segmentation, robust testing, deployment and continuous optimisation.
• Take responsibility for the QA and activation stage to ensure user-built email programs meet internal standards.
• Measure and monitor on-going email campaign performance – providing insights to internal stakeholders, marketers and direct team.
• Act as an email campaigns subject matter expert, providing hands on support, guidance and coaching to our global Marketo user base.
• Helping to provide strategic direction and governance to enforce company email marketing protocols and processes.

Conocimientos

Marketo experience

Email campaign management

Attention to detail

Adaptable

Herramientas

Marketo

Descripción del empleo

Fitch Group in New York is seeking a Senior Email Campaigns Specialist/Manager to join our Americas email programs team. You will lead technical executions, manage audience segmentation, and drive continuous optimisation of email campaigns using Marketo.

The role focuses on partnering with marketing stakeholders, delivering high-quality email programs, and ensuring governance of email marketing processes from our New York office.