Senior Ecommerce Product Lead - Shopify & CRO

CHRISTIANBOOK LLC; Danvers (MA); On-site; USD 76,000 - 117,000; Full time

Job summary

Christianbook LLC is seeking a Senior Ecommerce Product Specialist to drive enhancements across the Christianbook.com shopping experience. You will shape the ecommerce roadmap, prioritize new features during the Shopify transition, and work cross‑functionally to improve usability and conversion.

The role requires 5+ years in ecommerce or digital product management, proficiency with GA4, and a data‑driven approach to merchandising and customer experience improvements.

Qualifications

• 5+ years in ecommerce, digital product management, site optimization, or digital experience management.
• Experience with Shopify or another leading ecommerce platform (Shopify preferred).
• Experience with A/B testing and conversion optimization.
• Experience using GA4 and other ecommerce analytics tools.

Responsibilities

• Manage ecommerce enhancement initiatives from concept through implementation and measurement.
• Maintain and prioritize the ecommerce improvement roadmap.
• Document business requirements and collaborate with Development to deliver successful implementations.
• Evaluate new Shopify functionality and recommend platform enhancements.
• Continuously improve workflows and processes that support the ecommerce experience.
• Partner with Marketing, Merchandising, Creative, UX, Analytics, and Development teams to support site enhancements that improve promotional effectiveness.
• Ensure merchandising and promotional updates align with business priorities and customer experience goals.
• Support implementation of new features that enhance campaign performance and customer engagement.
• Continuously evaluate the customer journey to identify opportunities that improve usability, engagement, and conversion.
• Plan, execute, and analyze A/B tests to validate site improvements.

Skills

Ecommerce merchandising

CRO methodologies

A/B testing

GA4 / web analytics

KPI analysis

Digital merchandising

Education

Bachelor's degree

Tools

Shopify

Google Analytics

Job description

Christianbook LLC is seeking a Senior Ecommerce Product Specialist to drive enhancements across the Christianbook.com shopping experience. You will shape the ecommerce roadmap, prioritize new features during the Shopify transition, and work cross‑functionally to improve usability and conversion.

The role requires 5+ years in ecommerce or digital product management, proficiency with GA4, and a data‑driven approach to merchandising and customer experience improvements.