Senior ECM Growth Lead: eCommerce & Customer Analytics

Visa Hunt

United States

On-site

USD 121,000 - 151,000

Full time

14 days+
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Job summary

Kraft Heinz is seeking a Senior Manager, ECM (eCommerce and Customer Marketing) Business Development to partner with the Director of Business Development to standardize operations and data across customer routines, aligning brand, customer, and sales strategies to hit KPIs.

You will lead analytics-driven ECM reporting, focus on key retailers like Amazon and Last Mile, and work with cross-functional teams to drive integration of eCommerce data into planning and forecasting.

Qualifications

  • CPG experience in Sales, Category Leadership, Insights or eCommerce.
  • Strong analytical thinking and performance reporting skills.
  • Experience owning P&L and understanding profit and revenue drivers.
  • Ability to engage with executives and present insights.

Responsibilities

  • Support eCom customer teams in delivering top KPIs.
  • Partner with analytics to create ECM reporting focused on Amazon and Last Mile.
  • Streamline execution across ECM customers and standardize reporting.
  • Identify opportunities to grow at customer level across key partners.
  • Monitor competitor and customer trends affecting Kraft Heinz performance.
  • Integrate eCom customers into existing KHC routines and create additional reporting.
  • Streamline ECM reporting into sales-wide routines (MBR, annual planning).
  • Own centralized ECM planning inputs in sales-wide strategies.
  • Manage ECM-specific customer reporting with analytics partner.
  • Integrate eCommerce data into KHC systems for forecasting.
  • Create customer-ready materials to drive partnership.
  • Align on actionable insights plan with shopper insights team.
  • Support materials creation for routine connects with retailer partners and eCom teams.

Skills

High performance mindset
Ownership mindset
CPG experience
Financial acumen
Sales leadership experience
Project management
Executive storytelling
Presentation skills
Analytics & reporting
Self-starter
Strategic thinking

Job description

Kraft Heinz is seeking a Senior Manager, ECM (eCommerce and Customer Marketing) Business Development to partner with the Director of Business Development to standardize operations and data across customer routines, aligning brand, customer, and sales strategies to hit KPIs.

You will lead analytics-driven ECM reporting, focus on key retailers like Amazon and Last Mile, and work with cross-functional teams to drive integration of eCommerce data into planning and forecasting.

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