Senior E-commerce Media Analyst - Growth & ROI

Publicis Groupe; United States; Remote; USD 130,000 - 149,000; Full time

Job summary

Publicis Global Delivery in Colombia is seeking a Senior E-commerce Media Analyst to help international clients succeed by running and optimizing ecommerce campaigns and guiding team members toward technical goals.

You will manage paid marketing strategy, budget allocation, and ROI across digital channels, developing campaigns with strong analytics, reporting, and actionable insights for continuous improvement.

The role provides growth opportunities within PGD and collaboration with global teams.

Qualifications

• In-depth knowledge of Ecommerce platforms operating as an in-agency expert.
• Strong communication skills.
• Result oriented skills.
• Attention to details skills.
• Analytical skills.
• Previously trained in digital branding or performance campaigns.
• Intermediate Excel knowledge.

Responsibilities

• Identify client growth opportunities and drive actions to realize them.
• Assist Ecommerce and Digital Media training sessions.
• Grow and help others succeed in the team.
• Oversee development, rollout, and adherence to ecommerce media best practices.
• Develop, train, and certify yourself to evolve within PGD while performing daily tasks.
• Develop, improve, and maintain relationships with clients through exceptional service.
• Provide clients with recommendations and optimization strategies aligned with objectives.
• Effectively communicate digital strategies and tactical approaches for each campaign.
• Execute, manage, and optimize online media campaigns for agency clients.

Skills

Ecommerce platforms

Communication skills

Analytical skills

Attention to details

Digital branding knowledge

Tools

Excel

Job description

Publicis Global Delivery in Colombia is seeking a Senior E-commerce Media Analyst to help international clients succeed by running and optimizing ecommerce campaigns and guiding team members toward technical goals.

You will manage paid marketing strategy, budget allocation, and ROI across digital channels, developing campaigns with strong analytics, reporting, and actionable insights for continuous improvement.

The role provides growth opportunities within PGD and collaboration with global teams.