Senior Director, Value-Based Care Strategy & Communications

CVS Health; Montgomery (AL); On-site; USD 100,000 - 232,000; Full time

Benefits offered by this job

Medical coverage

Dental coverage

Vision coverage

Paid time off

Retirement savings

Wellness programs

Equity/bonus potential

Job summary

CVS Health, including Aetna, seeks a senior professional to advance value-based care strategy and communications across commercial, Medicare, and Medicaid lines. The role focuses on shaping messaging, creating compelling client materials, and driving thought leadership within a large health care enterprise.

The position emphasizes cross-functional collaboration, executive presentations, and market intelligence to position CVS Health as a leader in value-based care and health system

Qualifications

• 10+ years of relevant healthcare consulting, strategy, communications, marketing, or business development experience.
• Experience communicating the value of value-based care, population health, provider engagement, or healthcare transformation initiatives.
• Demonstrated success developing executive presentations, strategic communications, thought leadership materials, and/or RFP responses.
• Strong project management and cross-functional collaboration skills.
• Excellent written, verbal, and presentation communication abilities.
• Ability to translate complex healthcare concepts, data, and strategies into compelling business narratives.
• Proven ability to influence stakeholders and manage multiple priorities in a fast-paced environment.

Responsibilities

• Develop and maintain enterprise VBC results, outcomes, proof points, case studies, and success stories across Commercial, Medicare, and Medicaid businesses.
• Partner with analytics, finance, quality, network, and operational teams to identify, validate, and communicate the impact of Aetna's VBC initiatives.
• Lead VBC content strategy and strategic positioning for sales pursuits, client engagements, and RFP responses.
• Collaborate with Sales, Product, Network Development, Proposal Management, and Account Management teams to develop differentiated VBC messaging and presentations.
• Create and maintain standard and customized VBC value story content, including executive presentations, marketing materials, proposals, thought leadership assets, and client-facing communications.
• Ensure consistent VBC messaging across lines of business while tailoring content for customers, providers, prospects, and other key stakeholders.
• Advance Aetna's VBC thought leadership through conferences, publications, webinars, executive speaking opportunities, and other external engagement activities.
• Monitor industry trends, emerging payment models, competitive activity, and market dynamics to inform messaging, positioning, and strategic priorities.
• Lead internal communication efforts that increase awareness, understanding, and adoption of Aetna's VBC strategy and accomplishments.
• Serve as a subject matter resource and strategic advisor on Aetna's VBC strategy, results, and market differentiation.

Skills

Healthcare strategy

Communications

Marketing

Business development

Executive presentations

Education

Bachelor's degree

Job description

CVS Health, including Aetna, seeks a senior professional to advance value-based care strategy and communications across commercial, Medicare, and Medicaid lines. The role focuses on shaping messaging, creating compelling client materials, and driving thought leadership within a large health care enterprise.

The position emphasizes cross-functional collaboration, executive presentations, and market intelligence to position CVS Health as a leader in value-based care and health system