Senior Director, Store Merchandising & Editorial, Personalization

Sony Interactive Entertainment Inc. (Japan); San Mateo (CA); Hybrid; USD 269,000 - 404,000; Full time

Benefits offered by this job

Top-tier benefits package

Potential bonus

Job summary

Sony Interactive Entertainment is seeking a Senior Director of Merchandising & Editorial in San Mateo, hybrid. You will oversee merchandising, editorial strategy and personalization across PlayStation storefronts to optimize discovery, engagement and revenue for hundreds of millions of players worldwide.

The role leads merchandising planning, personalization, store editorial and conversion-rate optimization, partnering with product, engineering and analytics to deliver data-driven experiences

Qualifications

• Extensive experience leading direct-to-consumer merchandising and editorial experiences.
• 5+ years advancing personalization capabilities within gaming or digital platforms.
• Proven ability to drive engagement, conversion and revenue through personalized experiences.
• Strong analytical skills using insights and performance data.

Responsibilities

• Partner with internal teams to develop the global Store Merchandising, Editorial and Personalization strategy.
• Translate the vision into OKRs and programs delivering measurable business and player outcomes.
• Lead development, optimization and performance of Merchandising & Editorial experiences.
• Advance personalization across the Store using player behavior and signals.
• Lead optimization of merchandising and personalization to improve engagement and revenue.
• Develop integration of editorial curation with personalized discovery across consoles, apps and web.
• Champion data-led experimentation with Product, Engineering, Data and Analytics teams.
• Provide insights into Store trading activities and commercial commentary.
• Identify opportunities to enhance merchandising and discovery across all touchpoints.
• Lead and inspire high-performing, hybrid teams and mentor staff for performance.

Skills

Direct-to-consumer merchandising

Editorial leadership

Digital commerce

Marketplace experiences

Personalization capabilities

Data-driven decision making

Stakeholder management

Job description

Sony Interactive Entertainment is seeking a Senior Director of Merchandising & Editorial in San Mateo, hybrid. You will oversee merchandising, editorial strategy and personalization across PlayStation storefronts to optimize discovery, engagement and revenue for hundreds of millions of players worldwide.

The role leads merchandising planning, personalization, store editorial and conversion-rate optimization, partnering with product, engineering and analytics to deliver data-driven experiences