Senior Director, Product Marketing & Growth

Aven Hospitality; Dallas (TX); On-site; USD 180,000 - 210,000; Full time

Benefits offered by this job

Competitive compensation

25 PTO days

Volunteer Time Off

Medical & dental

Parental leave

Flexible working

Rewards programs

Employee development

Job summary

Aven Hospitality is seeking a strategic and hands-on Director of Product Marketing to own how the company's solutions are positioned in the market. You will shape narratives that connect products, customers, partners, and the vision, ensuring a clear, differentiated story at every stage of the customer journey.

Serving at the intersection of Product, Marketing, Revenue, and Customer Success, you’ll translate strategy into compelling messaging, go-to-market plans, and executive storytelling to

Qualifications

• Bachelor’s degree in Marketing, Business, Communications, or a related field.
• 10+ years of B2B SaaS or enterprise technology marketing experience.
• Progressive leadership in product marketing, go-to-market strategy, positioning, and commercialization.
• Proven ability to develop differentiated market positioning and translate complex products into customer-focused narratives.
• Exceptional storyteller with experience crafting messaging, presentations, and thought leadership.
• Strategic thinker with strong commercial mindset and a track record of aligning marketing initiatives to revenue growth.
• Experience leading cross-functional initiatives across Product, Sales, Customer Success, and Executives.
• Strong understanding of customer research, market intelligence, and competitive analysis.
• Proven success developing and executing go-to-market strategies, product launches, and sales enablement programs.
• Resourceful leader who thrives in fast-paced environments and balances strategy with execution across priorities.

Responsibilities

• Own product positioning and market narrative.
• Lead go-to-market strategy for new products and initiatives.
• Define segmentation, buyer personas, and journey insights.
• Translate customer, competitive, and market intelligence into strategic direction.
• Partner with Revenue Marketing to shape demand generation and investments.
• Create strategic narrative and value architecture for commercialization.
• Build scalable enablement for Sales, Account Management, and Customer Success.
• Shape presentations for high-value opportunities and executive briefings.
• Advise executives on storytelling and customer events.
• Establish storytelling standards across audiences and channels.
• Build customer advocacy programs and a unified voice of the customer.

Skills

Product marketing leadership

Go-to-market strategy

Positioning & messaging

Cross-functional leadership

Executive storytelling

Market segmentation

Customer advocacy

Sales enablement

Marketing strategy

Hospitality tech

Education

Bachelor’s degree in Marketing/related field

Job description

Aven Hospitality is seeking a strategic and hands-on Director of Product Marketing to own how the company's solutions are positioned in the market. You will shape narratives that connect products, customers, partners, and the vision, ensuring a clear, differentiated story at every stage of the customer journey.

Serving at the intersection of Product, Marketing, Revenue, and Customer Success, you’ll translate strategy into compelling messaging, go-to-market plans, and executive storytelling to