Senior Director, Omni Shopper Marketing & eCommerce

Johnsonville; Charlotte (NC); On-site; USD 144,000 - 195,000; Full time

Benefits offered by this job

401k match

Health benefits

Paid time off

Job summary

Johnsonville seeks an Associate Director to lead Omni Shopper Marketing and eCommerce across our largest national accounts, including Walmart, Kroger, and Target. You will shape growth strategies, retail media investments, and digital shelf excellence while coaching a high-performing team and aligning with Sales, Marketing, Category Leadership, and RGM.

You will build strong customer partnerships, drive KPI results, and expand capabilities across National Accounts.

Qualifications

• 3+ years in eCommerce Sales, Retail Media, and/or Shopper Marketing.
• Experience with national mass/grocery retailers (Walmart, Target, Kroger, etc.).
• Strong partnerships with HQ-level decision-makers and cross-functional teams.

Responsibilities

• Lead Omni Shopper Marketing & ecommerce for national accounts.
• Strengthen relationships with customers through strategic alignment on growth plans.
• Develop and execute omni-channel strategies and investments.
• Oversee eCommerce content strategy and digital shelf optimization.
• Deliver KPI-driven marketing and expand activations across accounts.
• Own Retail Media strategy and execution at national accounts.
• Foster cross-functional collaboration with Sales, Marketing and RGM.
• Mentor team members and recruit for succession planning.

Skills

Retail merchandising

Shopper marketing

Omni-channel activation

eCommerce fundamentals

Partnership building

Communication skills

Data-driven decisions

Office tools (Excel/PowerPoint)

Tools

Circana/IRI data

Excel

PowerPoint

Job description

Johnsonville seeks an Associate Director to lead Omni Shopper Marketing and eCommerce across our largest national accounts, including Walmart, Kroger, and Target. You will shape growth strategies, retail media investments, and digital shelf excellence while coaching a high-performing team and aligning with Sales, Marketing, Category Leadership, and RGM.

You will build strong customer partnerships, drive KPI results, and expand capabilities across National Accounts.