Senior Director Neuroscience Integrated Marketing

MUSC Health; Charleston (SC); On-site; USD 150,000 - 190,000; Full time

Job summary

Medical University of South Carolina seeks a seasoned marketer to lead Neurosciences marketing, reporting to the Enterprise Deputy Chief Marketing Officer. The role coordinates with the Office of Communications and Marketing to align on strategic priorities for debuting integrated campaigns and data-driven growth in neural care.

The position drives cross-disciplinary collaboration across clinical care, research, and education, leveraging PESO strategy to deliver measurable ROI while guiding a

Qualifications

• Bachelor's degree in marketing, business, or related field; 10+ years of relevant experience.
• Master's degree (MBA, MHA, or equivalent) preferred.

Responsibilities

• Establishes strategic vision and leads development of neurosciences-focused marketing communication strategies across enterprise, clinical, academic, and research missions.
• Designs and executes integrated marketing campaigns and digital journeys tailored to key neuro audiences; aligns internal teams and external agency partners; evaluates performance and optimization opportunities.
• Demonstrates executive presence and leadership; liaison between neurosciences service line leaders and OCM for consistent communication and strategic alignment.
• Uses market research, CRM insights, and analytics to inform strategy and measure effectiveness; develops short- and long-term marketing plans to drive ROI.

Education

Bachelor's degree in marketing, business, or related field

Master's degree (MBA, MHA, or equivalent) preferred

Job description

Medical University of South Carolina seeks a seasoned marketer to lead Neurosciences marketing, reporting to the Enterprise Deputy Chief Marketing Officer. The role coordinates with the Office of Communications and Marketing to align on strategic priorities for debuting integrated campaigns and data-driven growth in neural care.

The position drives cross-disciplinary collaboration across clinical care, research, and education, leveraging PESO strategy to deliver measurable ROI while guiding a