Senior Director, Measurement & Attribution (Remote)

Consumer Edge

United States

Remote

USD 170,000 - 200,000

Full time

2 days ago
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Benefits offered by this job

Equity
401(k) matching
Work-from-home flexibility
Health benefits

Job summary

Consumer Edge is hiring a Director, Measurement & Attribution to lead how we measure the sales impact of campaigns and to build an incrementality framework using transaction data. You will shape standards, partner with product and engineering, and drive confidence in measurement for brands, agencies and retailers.

You will present results to senior clients, set expectations, and help win new business by turning insights into actionable recommendations on audience, media mix and test design.

Qualifications

  • 10+ years in advertising measurement and analytics, including retail media and purchase-based measurement.
  • Experience developing and commercializing measurement solutions that demonstrate advertising effectiveness and support client growth.
  • Hands-on experience with closed-loop sales attribution and sales lift measurement using transaction data.

Responsibilities

  • Own closed-loop sales attribution and sales lift measurement across card, bank or SKU-level data; improve coverage, rigor and delivery speed.
  • Design and launch incremental sales lift measurement with clear confidence standards across digital, TV, social, retail and other channels; include off-platform purchases.
  • Productize client reporting into standard deliverables; build templates and norms for increasing volume while maintaining quality.

Skills

Advertising measurement
Retail media
Purchase-based measurement
Incrementality
Causal inference
Experimentation design
Client communication
Team leadership
AI tools usage
Stakeholder alignment

Tools

SQL
Python
R

Job description

Consumer Edge is hiring a Director, Measurement & Attribution to lead how we measure the sales impact of campaigns and to build an incrementality framework using transaction data. You will shape standards, partner with product and engineering, and drive confidence in measurement for brands, agencies and retailers.

You will present results to senior clients, set expectations, and help win new business by turning insights into actionable recommendations on audience, media mix and test design.

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